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White Ankle Socks Mens

Pass

White Ankle Socks Mens scores 66 out of 100, a Pass. Shoppers spend $68K a year here, search demand grew +300.0% this quarter, and returns run at 0.4% of orders.

Filters Trending
Flapen Score
66
66 / 100
Top 3% of 2,461 Fashion niches · +18 vs the category median of 48
Market size
£68K/yr85K searches / yr
90-day growth
+300.0%search demand this quarter
Competition
32%top-5 click share · 33 brands · 51 sellers

Flapen Score

White Ankle Socks Mens against its category

The dotted line is the Fashion average. Past it, White Ankle Socks Mens is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Ankle Socks Mens market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for White Ankle Socks Mens 85K times last year and spent an estimated £68K. The top 5 brands take 54% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 66 out of 100, a Pass.

01 · Demand

8.6% of searches ended in a purchase last week.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +300.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
+300.0%
Conversion, latest week
8.6%
Market size, estimated
£68Ka year
Peak month
July7.5× the quietest month
Top search term
white ankle socks mens33K searches a year

02 · Price

A sale here is worth £9.27.

Listings sell for £9.27 on average, from £4.86 to £19.48. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £9.27 that is £927 to £2K a year per listing.

Average price
£9.27under the $15 to $100 sweet spot
Price range
£4.86–£19.48
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£927–£2K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #24 within Activewear. It carries 1,933 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#24in Activewear
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,933per listing
Listings tracked
58

04 · Newcomers

Amazon counts 5 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
5Amazon's first-year sales bar
Average brand age
39 months

Products

Top White Ankle Socks Mens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£1K£3K£4K£5K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

33 rising

Sellers

51

Top-5 brand share

54%

Top 20: 91%

Top-5 click share

32%

Top 20: 71%

Open market

41%

  • SockWaddles20%
  • CLOSEMATE10%
  • YouShow10%
  • SONNORS8%
  • Wamicu6%
  • Niofind5%

Demand

White Ankle Socks Mens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Holiday '25Spike '26Prime Day '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul · busiest ÷ quietest = 7.5×

Search terms

Top White Ankle Socks Mens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white ankle socks mens33K/yr
  • mens white trainer socks22K/yr
  • mens white ankle socks14K/yr
  • white trainer socks men7K/yr
  • mens white ankle socks 9-116K/yr
  • white ankle socks men4K/yr

Reviews and returns

What reviews say buyers love and hate about White Ankle Socks Mens

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall18%−0.05

Too small

a medium was too big for me

Come up big

Thickness15%−0.09

Slightly thinner than I like

They are pretty thick

These socks are not just thick

Quality-Overall12%+0.23

another Amazon low quality item

Poor quality

Not as good quality as the previous ones I have bought

Thin5%−0.05

A bit thin

they're just a thin piece of material around your foot

These socks are paper thin not even worth a buy

Gap/Hole3%−0.04

Devwlop holes quickly

one has developed a hole

Had holes within a month

Love

Comfort-Overall23%+2.12

Nice and comfortable

feel comfy all day

comfortable to wear

Quality-Overall22%+0.23

the quality is solid

The overall build quality is solid

Excellent product

Size-Overall13%−0.05

The fit is spot-on—they offer a snug

The fit is snug without being too tight

Excellent fit

Value For Money10%+0.63

Excellent value for money

Good Value

Cheap price

Soft Feel3%

LOVELY AND SOFT

soft fabric

They are soft and stretchy,

Return

0.4% Return rate 63% Fixable by listing

Size-Overall42%▄█▇▆██

Too small

a medium was too big for me

Come up big

Quality-Overall8%█▃▅▃▄▃

another Amazon low quality item

Poor quality

Not as good quality as the previous ones I have bought

Thin8%█▇▆▇█▄

A bit thin

they're just a thin piece of material around your foot

These socks are paper thin not even worth a buy

Ankle Support5%▁▁▄█▄▇
Feet Fit5%▁▆█▃▆▃

FAQ

Common White Ankle Socks Mens questions

Answered from the same tracked data.