Wheelchair Blanket
FailDemand is soft, at -72.9% this quarter, so Wheelchair Blanket is a Fail.
- Flapen Score
- 48 / 100Ranks 1,186 of 2,461 Fashion niches · on the category median48
- Market size
- £37K/yr45K searches / yr
- 90-day growth
- -72.9%search demand this quarter
- Competition
- 48%top-5 click share · 21 brands · 44 sellers
Flapen Score
Wheelchair Blanket against its category
The dotted line is the Fashion average. Past it, Wheelchair Blanket is stronger. Inside it, weaker.
Market
The Wheelchair Blanket market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Wheelchair Blanket 45K times last year and spent an estimated £37K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
3.1% of searches ended in a purchase last week.
Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -72.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.
- Searches, last 12 months
- 45K
- Growth, 90 days vs prior 90
- -72.9%
- Conversion, latest week
- 3.1%
- Market size, estimated
- £37Ka year
- Peak month
- December9.9× the quietest month
- Top search term
- wheelchair blanket29K searches a year
02 · Price
A sale here is worth £26.46.
Listings sell for £26.46 on average, from £5.79 to £123.57. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £26.46 that is £0 to £3K a year per listing.
- Average price
- £26.46inside the $15 to $100 sweet spot
- Price range
- £5.79–£123.57
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 12.9% of listings are out of stock. The average listing ranks #163 within Jumpers, Cardigans & Sweatshirts. It carries 517 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 73%
- Out of stock, average day
- 12.9%
- Average rank
- #163in Jumpers, Cardigans & Sweatshirts
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 517per listing
- Listings tracked
- 30
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Wheelchair Blanket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bramble Fleece Lined Lower Body Wheelchair Cover with Inside Pocket & Easy Zip - Universal Fit Perfect for Keeping Legs Cosy Warm & Dry
- Price
- £20.22
- Rating
- 4.4/5
- Reviews
- 2,234
- Age
- 7y ago
SIVENKE Womens Poncho Fleece Portable Blanket Checked Lap Blanket Comfortable Poncho Plush Blankets Throw Scarf Wrap Cover Cape with Buttons for Bed Sofa Office black-white 100 x 140cm
- Price
- £16.12
- Rating
- 4.5/5
- Reviews
- 718
- Age
- 2y ago
Wheelchair Warmer Cover Blanket Scarf Blanket for Adults with Flannel Lining Portable Warm Cape Poncho for Wheelchair Users
- Price
- £13.48
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 3y ago
Winter Thicken Wheelchair Warmer Blanket Wheelchair Blanket Windproof Fleece Lined Cozy Leg Cover with Zipper for Leg Lower Body Warm for Elderly Patients and Disabled (Black)
- Price
- £17.06
- Rating
- 5.0/5
- Reviews
- 16
- Age
- 1y ago
Staveley Waterproof Fleece-Lined Wheelchair Leg Cover & Blanket Warm Cosy Mobility Leg Warmer Windproof Universal Fit for Manual & Electric Wheelchairs
- Price
- £48.48
- Rating
- 4.1/5
- Reviews
- 84
- Age
- 2y ago
Trending
90-day click momentum
Fonakei Waterproof Wheelchair Poncho Electric Rain Poncho for Disabled Elderly Mobility Scooter Cape (Navy blue)
- Price
- £11.27
- Rating
- 4.4/5
- Reviews
- 220
- Age
- 1y ago
SIVENKE Wearable Blanket Womens Poncho Fleece Portable Flannel Scarf Blanket Comfortable Lap Blanket Throw Cape with Buttons and Pockets for Bed Sofa Office
- Price
- £18.03
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 10mo ago
YEZMEK Wheelchair Blanket with Hood Full Body Warm Cover for Adults Wheelchair Blanket Lined Thickened Cover Cosy Windproof Adult Full Body Warmer for Outdoor and Indoor Use Universal Fit
- Price
- £18.66
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago
SIVENKE Womens Poncho Fleece Portable Blanket Checked Lap Blanket Comfortable Poncho Plush Blankets Throw Scarf Wrap Cover Cape with Buttons for Bed Sofa Office black-white 100 x 140cm
- Price
- £16.12
- Rating
- 4.5/5
- Reviews
- 718
- Age
- 2y ago
Wheelchair Warmer Cover Blanket Scarf Blanket for Adults with Flannel Lining Portable Warm Cape Poncho for Wheelchair Users (Blue)
- Price
- £8.90
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 7mo ago
Newest
by launch dateWheelchair Warmer Cover Blanket Scarf Blanket for Adults with Flannel Lining Portable Warm Cape Poncho for Wheelchair Users (Blue)
- Price
- £8.90
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 7mo ago
YEZMEK Wheelchair Blanket with Hood Full Body Warm Cover for Adults Wheelchair Blanket Lined Thickened Cover Cosy Windproof Adult Full Body Warmer for Outdoor and Indoor Use Universal Fit
- Price
- £18.66
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago
SIVENKE Wearable Blanket Womens Poncho Fleece Portable Flannel Scarf Blanket Comfortable Lap Blanket Throw Cape with Buttons and Pockets for Bed Sofa Office
- Price
- £18.03
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 10mo ago
Fonakei Wheelchair Blanket Waterproof 105X115CM Windproof Fleece Lap Blanket for Elderly Machine Washable Lightweight Throw for Hospital Outdoor Travel & GiftVacuum packaging
- Price
- £19.02
- Rating
- 3.5/5
- Reviews
- 13
- Age
- 11mo ago
Hoite Wheelchair Blanket Checked Scarf Lightweight Winter Wheelchair Blanket Legs Feet Warmer Cover Wind Protection Sleeping Bag 80x130CM
- Price
- £18.67
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
44
Top-5 brand share
59%
Top 20: 100%
Top-5 click share
48%
Top 20: 88%
Open market
35%
- SIVENKE19%
- Bramble14%
- KKPW10%
- Generic9%
- Staveley6%
- MOUSKE6%
Demand
Wheelchair Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 9.9×
Search terms
Top Wheelchair Blanket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wheelchair blanket29K/yr
- waterproof wheelchair blanket5K/yr
- wheelchair leg cover6K/yr
- wheelchair cosy5K/yr
Reviews and returns
What reviews say buyers love and hate about Wheelchair Blanket
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The bag is a little long as I'm under 5ft
extremely small
Small
cheap nasty product
not well made
Poor quality
Thinner that it looks
Its a lot thinner that it looks
A little thin
not the thickest of fleece
I dont like it feels cheap
Love
Superb cover
Great quality item that is going strong
Excellent quality
Keep you warm
Keeps you warm
Nice and warm
Cosy and shower proof
Definitely waterproof and warm
Waterproof fleeced wheelchair blanket
Great value
It was good value
well worth the money
Perfect fit
Excellent was bought for my son easy to fit onto his chair excellent value for the money
Love the blanket lovely size
Return
1.4% Return rate 58% Fixable by listing
The bag is a little long as I'm under 5ft
extremely small
Small
Thinner that it looks
Its a lot thinner that it looks
I dont like it feels cheap
A little challenging getting my mum in & out
Ease of use - not as easy for someone with a stroke
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wheelchair Blanket questions
Answered from the same tracked data.