Wellies Size 3

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -56.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-56.8%

Conversion, latest week

3.6%

Market size, estimated

£37Ka year

Peak month

September13.8× the quietest month

Top search term

girls wellies size 221K searches a year

Listings sell for £13.01 on average, from £6.65 to £27.05. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £13.01 that is £0 to £1K a year per listing.

Average price

£13.01under the $15 to $100 sweet spot

Price range

£6.65–£27.05

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

2.5%of orders · Amazon United Kingdom median 0.6%

77% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #57 within Boys. It carries 882 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

69%

Out of stock, average day

12.0%

Average rank

#57in Boys

Average rating

4.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

882per listing

Listings tracked

212

28 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

28

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months