Waterproof Trousers Womens
FailBuyers convert on only 0.8% of searches, so Waterproof Trousers Womens is a Fail.
- Flapen Score
- 48 / 100Ranks 1,186 of 2,461 Fashion niches · on the category median48
- Market size
- £59K/yr346K searches / yr
- 90-day growth
- -13.0%search demand this quarter
- Competition
- 20%top-5 click share · 31 brands · 93 sellers
Flapen Score
Waterproof Trousers Womens against its category
The dotted line is the Fashion average. Past it, Waterproof Trousers Womens is stronger. Inside it, weaker.
Market
The Waterproof Trousers Womens market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Waterproof Trousers Womens 346K times last year and spent an estimated £59K. The top 5 brands take 53% of clicks. Demand peaks in Sep–Oct. Flapen scores it 48 out of 100, a Fail.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 346K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.
- Searches, last 12 months
- 346K
- Growth, 90 days vs prior 90
- -13.0%
- Conversion, latest week
- 0.8%
- Market size, estimated
- £59Ka year
- Peak month
- September3.1× the quietest month
- Top search term
- hiking trousers women65K searches a year
02 · Price
A sale here is worth £22.33.
Listings sell for £22.33 on average, from £8.16 to £42.32. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £22.33 that is £0 to £2K a year per listing.
- Average price
- £22.33inside the $15 to $100 sweet spot
- Price range
- £8.16–£42.32
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 8.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #104 within Sport Specific Clothing. It carries 1,484 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 99%
- Out of stock, average day
- 7.3%
- Average rank
- #104in Sport Specific Clothing
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,484per listing
- Listings tracked
- 119
04 · Newcomers
Amazon counts 0 of last year's 11 launches as successful.
11 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Waterproof Trousers Womens products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
baleaf Womens Walking Trousers Lightweight Quick Dry Water-Resistant Hiking Cargo Pants with Zip Pockets UPF 50+ UV Protection Black M
- Price
- £20.28
- Rating
- 4.3/5
- Reviews
- 19,218
- Age
- 7y ago
baleaf Womens Walking Trousers Lightweight Quick Dry Water-Resistant Hiking Cargo Pants with Zip Pockets UPF 50+ UV Protection Black L
- Price
- £20.55
- Rating
- 4.3/5
- Reviews
- 19,218
- Age
- 7y ago
ZENGVEE Womens Walking Trousers for Zip Pockets Water Resistant Trousers Womens Waterproof Lightweight Quick Dry Safari Travel Work Casual Golf -C9330-Black-L
- Price
- £15.73
- Rating
- 4.2/5
- Reviews
- 144
- Age
- 1y ago
mosingle Womens Walking Trousers Cargo Pants Quick Dry UPF 50 Travel Golf Pants Lightweight Camping Work Pants Zipper Pockets #6608-Black-XL
- Price
- £24.12
- Rating
- 4.4/5
- Reviews
- 291
- Age
- 3y ago
Craghoppers Womens Mimas Walking Trousers DofE Award Approved Outdoor Pants 10 Black
- Price
- £17.61
- Rating
- 4.0/5
- Reviews
- 35
- Age
- 2y ago
Trending
90-day click momentummosingle Womens Walking Trousers Cargo Pants Quick Dry UPF 50 Travel Golf Pants Lightweight Camping Work Pants Zipper Pockets #6608-Black-XL
- Price
- £24.12
- Rating
- 4.4/5
- Reviews
- 291
- Age
- 3y ago
Womens Walking Cargo Trousers Lightweight Quick Dry UPF 50 Hiking Pants Safari Travel Work Casual Golf Trousers Zip Pockets #6608-Dark Grey-L
- Price
- £24.31
- Rating
- 4.4/5
- Reviews
- 291
- Age
- 1y ago
MoFiz Womens Walking Trousers Waterproof Hiking Trousers for Laidies Lightweight Quick Dry UPF 50 Cargo Pants with Zip Pockets for Outdoor Sports Khaki XL
- Price
- £27.79
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 5mo ago
Womens Walking Trousers Cargo Pants Quick Dry UPF 50 Travel Golf Pants Lightweight Camping Work Pants Zipper Pockets #6608-Black-S
- Price
- £23.70
- Rating
- 4.4/5
- Reviews
- 291
- Age
- 3y ago
Mammut Runbold Guide SO Pants Women 46 Black
- Price
- £24.94
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 1y ago
Newest
by launch dateMoFiz Womens Walking Trousers Waterproof Hiking Trousers for Laidies Lightweight Quick Dry UPF 50 Cargo Pants with Zip Pockets for Outdoor Sports Khaki XL
- Price
- £27.79
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 5mo ago
baleaf Womens Trousers Hiking Walking Water Resistant Lightweight Quick Dry Cargo Pants with Zip Pockets UPF 50+ UV Protection Black XL
- Price
- £23.14
- Rating
- 4.3/5
- Reviews
- 24
- Age
- 7mo ago
LUWELL PRO Cargo Trousers Joggers for Women UK Jogging Bottoms Sweat Pants Ladies Lightweight Breathable Quick Dry with Pockets for Work Walking Outdoor Sports Daily CasualC9370 Black L
- Price
- £18.84
- Rating
- 4.4/5
- Reviews
- 38
- Age
- 9mo ago
ZENGVEE Womens Walking Trousers for Zip Pockets Water Resistant Trousers Womens Waterproof Lightweight Quick Dry Safari Travel Work Casual Golf -C9330-Black-L
- Price
- £15.73
- Rating
- 4.2/5
- Reviews
- 144
- Age
- 1y ago
ZENGVEE Womens Walking Trousers for Zip Pockets Water Resistant Trousers Womens Waterproof Lightweight Quick Dry Safari Travel Work Casual Golf -C9330-Black-M
- Price
- £15.89
- Rating
- 4.2/5
- Reviews
- 144
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 20% of clicks. An open shelf where new products get seen.
Brands
31 rising
Sellers
93
Top-5 brand share
53%
Top 20: 93%
Top-5 click share
20%
Top 20: 45%
Open market
42%
- baleaf18%
- mosingle17%
- ZENGVEE8%
- Craghoppers5%
- Trespass5%
- RevolutionRace5%
Demand
Waterproof Trousers Womens search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 3.1×
Search terms
Top Waterproof Trousers Womens search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hiking trousers women65K/yr
- walking trousers for women63K/yr
- womens walking trousers63K/yr
- womens hiking trousers33K/yr
- ladies walking trousers25K/yr
- hiking pants women11K/yr
- walking trousers for women uk15K/yr
- walking trousers women11K/yr
- waterproof hiking trousers women10K/yr
- womens outdoor trousers9K/yr
Reviews and returns
What reviews say buyers love and hate about Waterproof Trousers Womens
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very large
Too long
on the small size
Obviously no longer waterproof
Not waterproof
Not waterproof as described
Zip broken
Zip broken after year and light use
Feel like paper - zips faulty - would not recommend
unfortunately too long
Too long
Very short in length
thin material
Also, the material was much thinner than I expected
very thin material, poor quality, at least 6 inches longer than stated online
Love
They are very comfortable
VERY VERY comfortable to wear
Really comfortable and with loads of really useful pocket
Great fit
actually fits like a glove
well fit and true to the description
Great quality and comfortable to wear
These are well made
Good quality
worth the money
Good value for money
Excellent price
Good amount of pockets
lots of pockets
have plenty of pockets
Return
8.7% Return rate 65% Fixable by listing
Very large
Too long
on the small size
unfortunately too long
Too long
Very short in length
thin material
Also, the material was much thinner than I expected
very thin material, poor quality, at least 6 inches longer than stated online
Keep looking
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Best Flapen score
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FAQ
Common Waterproof Trousers Womens questions
Answered from the same tracked data.