Warhammer Gifts
FailShoppers spend only $45K a year here, so Warhammer Gifts is a Fail.
- Flapen Score
- 49 / 100Top 45% of 2,461 Fashion niches · +1 vs the category median of 4849
- Market size
- £45K/yr153K searches / yr
- 90-day growth
- -5.5%search demand this quarter
- Competition
- 35%top-5 click share · 16 brands · 88 sellers
Flapen Score
Warhammer Gifts against its category
The dotted line is the Fashion average. Past it, Warhammer Gifts is stronger. Inside it, weaker.
Market
The Warhammer Gifts market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Warhammer Gifts 153K times last year and spent an estimated £45K. The top 5 brands take 69% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
1.6% of searches ended in a purchase last week.
Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.
- Searches, last 12 months
- 153K
- Growth, 90 days vs prior 90
- -5.5%
- Conversion, latest week
- 1.6%
- Market size, estimated
- £45Ka year
- Peak month
- December14.5× the quietest month
- Top search term
- warhammer gifts97K searches a year
02 · Price
A sale here is worth £18.73.
Listings sell for £18.73 on average, from £6.93 to £46.87. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £18.73 that is £0 to £2K a year per listing.
- Average price
- £18.73inside the $15 to $100 sweet spot
- Price range
- £6.93–£46.87
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
62% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #2,960 within Novelty & Special Use Clothing. It carries 604 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 77%
- Out of stock, average day
- 11.2%
- Average rank
- #2,960in Novelty & Special Use Clothing
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 604per listing
- Listings tracked
- 47
04 · Newcomers
Amazon counts 0 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Warhammer Gifts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bioworld Warhammer 40 000 Ultramarines Courage and Honour T-Shirt (Medium)
- Price
- £16.16
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 4y ago
Painting Miniatures tees Miniature Painter T-Shirt for Miniature Board Game Lovers Unisex-Adults Black Small
- Price
- £13.05
- Rating
- 4.3/5
- Reviews
- 52
- Age
- 2y ago
Warhammer 40K Bottle Opener - Space Marines Bolt Rifle Design - Metal Bar Accessory - Kitchen Gadget - Warhammer 40 000 Gifts for Men Women Adults
- Price
- £13.54
- Rating
- 4.2/5
- Reviews
- 37
- Age
- 1y ago
Yes I Really Do Need All These Miniatures Wargamer Tabletop T-Shirt
- Price
- £12.99
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 1y ago
Bioworld Warhammer 40 000 Darktide Servo Skulls Space Marines Adults T-Shirt-M
- Price
- £16.37
- Rating
- 4.7/5
- Reviews
- 15
- Age
- 3y ago
Trending
90-day click momentum
AAA Merchandise Warhammer Age of Sigmar: Soulblight Gravelords Christmas Jumper (UK Alpha M Regular Regular) Red
- Price
- £31.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago
Bioworld Warhammer 40 000 Darktide Servo Skulls Space Marines Adults T-Shirt-M
- Price
- £16.37
- Rating
- 4.7/5
- Reviews
- 15
- Age
- 3y ago
Bioworld Warhammer 40 000 Darktide Failure is Not an Option T-Shirt-XL Black
- Price
- £15.76
- Rating
- 4.7/5
- Reviews
- 9
- Age
- 3y ago
Warhammer 40 000 Galaxy Map Blanket Officially Licensed Fleece Throw Soft Warm Home Blanket Gift for Warhammer 40k Fans
- Price
- £42.16
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago
Warhammer 40K Necron Bottle Opener - Hyperphase Sword Design Beer Opener - Collectible Metallic Bar Accessory with Detailed Sculpt - Gifts for Men Dad Husband
- Price
- £12.53
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 1y ago
Newest
by launch dateWarhammer 40 000 Galaxy Map Blanket Officially Licensed Fleece Throw Soft Warm Home Blanket Gift for Warhammer 40k Fans
- Price
- £42.16
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago
AAA Merchandise Warhammer 40 000 Imperial Tarot Ingot Gods 4Pack Officially Licensed Metal Collectible Set Display Pieces Gift for Warhammer Fans
- Price
- £46.87
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago
AAA Merchandise Warhammer Age of Sigmar: Soulblight Gravelords Christmas Jumper (UK Alpha M Regular Regular) Red
- Price
- £31.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago
The Army Painter Speedpaint Marker Introductory Set 3 x 6ml Speedpaint 2.0 Markers Green Red & Yellow Acrylic Contrast Paint Markers for DnD & Warhammer
- Price
- £10.78
- Rating
- 4.5/5
- Reviews
- 148
- Age
- 10mo ago
Magicrose Painting Handle Warhammer Accessories Warhammer Painting Holder for Miniatures Gifts Miniature Paint Miniatures DND Scale Model Fantasy Figurines War Game Accessories (Small)
- Price
- £8.38
- Rating
- 4.6/5
- Reviews
- 47
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
16 falling
Sellers
88
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
35%
Top 20: 75%
Open market
27%
- AAA Merchandise25%
- Bioworld25%
- Miniature Paint Designs7%
- Painting Miniatures tees7%
- Starforged5%
- TOMY4%
Demand
Warhammer Gifts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 14.5×
Search terms
Top Warhammer Gifts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- warhammer gifts97K/yr
- warhammer merchandise14K/yr
- warhammer gifts for men14K/yr
- warhammer merch10K/yr
- warhammer gift9K/yr
- warhammer 40k gifts9K/yr
Reviews and returns
What reviews say buyers love and hate about Warhammer Gifts
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Expensive for what it is
Overly expensive for poor quality product
Bit pricey
a little short
is quite small
It is relatively large
this doesnt look new
It is kind of hard to open it to put the minifigure in the clamp
the bristles are too soft. flimsy
Love
Build quality is solid too
Excellent product
No complaints
Good for a fun gift or secret Santa for sure
Great as a gift
Great gift for a family member
Great set of paint brushes
Excellent paint
These are great paintbrushes
The design is easily the standout feature
Design is lovely
Well detailed design
put together - its such good value for money
Worth it
The price is very reasonable for a high quality pair of slipper socks
Return
0.4% Return rate 53% Fixable by listing
a little short
is quite small
It is relatively large
That said, a lot of the price seems to come purely from the Warhammer branding rather than the quality itself
Overly expensive for poor quality product
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Warhammer Gifts questions
Answered from the same tracked data.