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Walking Socks Womens 4-7

Maybe

Returns run at only 1.0% of orders. But demand is soft, at -7.2% this quarter, so Walking Socks Womens 4-7 is a Maybe.

Flapen Score
51
51 / 100
Top 37% of 2,461 Fashion niches · +3 vs the category median of 48
Market size
£119K/yr229K searches / yr
90-day growth
-7.2%search demand this quarter
Competition
45%top-5 click share · 21 brands · 33 sellers

Flapen Score

Walking Socks Womens 4-7 against its category

The dotted line is the Fashion average. Past it, Walking Socks Womens 4-7 is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Walking Socks Womens 4-7 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Walking Socks Womens 4-7 229K times last year and spent an estimated £119K. The top 5 brands take 53% of clicks. Demand peaks in Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

5.0% of searches ended in a purchase last week.

Shoppers searched for this 229K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £119K a year.

Searches, last 12 months
229K
Growth, 90 days vs prior 90
-7.2%
Conversion, latest week
5.0%
Market size, estimated
£119Ka year
Peak month
December3.3× the quietest month
Top search term
hiking socks women56K searches a year

02 · Price

A sale here is worth £10.49.

Listings sell for £10.49 on average, from £4.74 to £20.97. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £10.49 that is £3K to £5K a year per listing.

Average price
£10.49under the $15 to $100 sweet spot
Price range
£4.74–£20.97
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£3K–£5K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #51 within Sport Specific Clothing. It carries 1,198 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
3.4%
Average rank
#51in Sport Specific Clothing
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,198per listing
Listings tracked
30

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Walking Socks Womens 4-7 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

£0£12K£24K£36K£48K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

33

Top-5 brand share

53%

Top 20: 99%

Top-5 click share

45%

Top 20: 87%

Open market

41%

  • Effeet23%
  • Sandsuced11%
  • Niorasen7%
  • inaWarm6%
  • YUEDGE6%
  • Jeep6%

Demand

Walking Socks Womens 4-7 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Spike '25Black Friday '25Holiday '25DecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.3×

Search terms

Top Walking Socks Womens 4-7 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hiking socks women56K/yr
  • walking socks womens 4-760K/yr
  • womens hiking socks23K/yr
  • walking socks women23K/yr
  • womens walking socks27K/yr
  • hiking socks womens 4-710K/yr
  • ladies walking socks14K/yr
  • ladies hiking socks6K/yr
  • walking socks womens4K/yr
  • ladies walking socks size 4-73K/yr

Reviews and returns

What reviews say buyers love and hate about Walking Socks Womens 4-7

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall13%−0.07

Very tight not for me

come up big

Very small made

Warmth8%+1.16

They have not kept my feet warm on 8 celcius day

They are not thermal

Not warm at all

Gap/Hole6%−0.05

Arrived with a hole

Holes

had a hole on arrival

Material Quality5%−0.04

Dont like the material

Not merino

Mainly polyester and not at all suitable for use with walking shoes

Durability5%−0.02

physically did not hold up more than a couple of months :

not durable at all

they fall down

Love

Comfort-Overall23%+1.22

Comfy and warm

These socks are so comfortable

comfortable to wear

Warmth20%+1.16

Nice and warm

Comfy and kept warm

Keeps your feet warm

Quality-Overall16%+0.86

Excellent quality

They seem very well made

Good quality socks

Thickness5%+0.18

nice thickness

Lovely thick cozy socks

Nice thick and warm socks

Size-Overall5%−0.07

Fit well

Fit great with boots

Nice snug fit with support

Return

1.0% Return rate 51% Fixable by listing

Size-Overall26%█▄▇█▅█

Very tight not for me

come up big

Very small made

Quality-Overall9%▂▇█▆▅▃

Poor quality

they are rubbish

Quality lacking

Material Quality8%▁▄▃▃▅█

Dont like the material

Not merino

Mainly polyester and not at all suitable for use with walking shoes

Thin6%▅▄▇▂█▅
Thickness5%▄▅▄█▁▄

They are thick

Too thin for hiking

Not as thick as previous ones I had

FAQ

Common Walking Socks Womens 4-7 questions

Answered from the same tracked data.