Walking Socks

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £522K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-10.6%

Conversion, latest week

2.9%

Market size, estimated

£522Ka year

Peak month

December3.0× the quietest month

Top search term

hiking socks184K searches a year

Listings sell for £13.66 on average, from £4.74 to £26.12. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At £13.66 that is £3K to £7K a year per listing.

Average price

£13.66under the $15 to $100 sweet spot

Price range

£4.74–£26.12

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

250–500

Revenue per listing a year

£3K–£7K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #64 within Activewear. It carries 4,998 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

96%

Out of stock, average day

4.4%

Average rank

#64in Activewear

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,998per listing

Listings tracked

98

14 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

5Amazon's first-year sales bar

Average brand age

50 months