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Velour Tracksuit Women

Fail

Demand is soft, at -48.2% this quarter, so Velour Tracksuit Women is a Fail.

Flapen Score
43
43 / 100
Ranks 1,718 of 2,461 Fashion niches · −5 vs the category median of 48
Market size
£20K/yr1.2M searches / yr
90-day growth
-48.2%search demand this quarter
Competition
33%top-5 click share · 38 brands · 57 sellers

Flapen Score

Velour Tracksuit Women against its category

The dotted line is the Fashion average. Past it, Velour Tracksuit Women is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Velour Tracksuit Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Velour Tracksuit Women 1.2M times last year and spent an estimated £20K. The top 5 brands take 54% of clicks. Demand peaks in Mar–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

0.1% of searches ended in a purchase last week.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -48.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-48.2%
Conversion, latest week
0.1%
Market size, estimated
£20Ka year
Peak month
December4.0× the quietest month
Top search term
white fox hoodie359K searches a year

02 · Price

A sale here is worth £19.12.

Listings sell for £19.12 on average, from £5.56 to £84.62. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £19.12 that is £0 to £2K a year per listing.

Average price
£19.12inside the $15 to $100 sweet spot
Price range
£5.56–£84.62
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
5.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #662 within Girls. It carries 3,375 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
68%
Out of stock, average day
15.9%
Average rank
#662in Girls
Average rating
4.06 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,375per listing
Listings tracked
57

04 · Newcomers

Amazon counts 1 of last year's 20 launches as successful.

20 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Velour Tracksuit Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

£0£595£1K£2K£2K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

38 rising

Sellers

57

Top-5 brand share

54%

Top 20: 84%

Top-5 click share

33%

Top 20: 67%

Open market

42%

  • Generic19%
  • Lang Horn16%
  • Xpialong7%
  • Amazon Essentials6%
  • Famulily5%
  • adidas4%

Demand

Velour Tracksuit Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Oct, Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Velour Tracksuit Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white fox hoodie359K/yr
  • white fox216K/yr
  • white fox tracksuit157K/yr
  • ladies tracksuits31K/yr
  • white fox hoodie kids70K/yr
  • velour tracksuit women39K/yr
  • white fox hoodie girls18K/yr
  • adidas tracksuit women23K/yr
  • ladies tracksuit27K/yr
  • women tracksuit18K/yr

Reviews and returns

What reviews say buyers love and hate about Velour Tracksuit Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall23%−0.13

Small size

Not good fit

Too short

Quality-Overall19%+0.26

Terrible quality absolute waste of money tight fit

Terrible quality

❌ Looks cheap quality

Material Quality14%−0.23

Its really cheap material though

Cheap fabric looks cheap wont wear this

Lining Quality7%−0.10

No fleece/soft lining

Allergies7%−0.10

Cheap itchy material

Love

Size-Overall23%−0.13

Size is true to size

Fits well

Universal oversized fit

Quality-Overall18%+0.26

Good value for a quality hoodie that feels like it will last well

Excellent quality

I'm really pleased with the quality

Comfort-Overall11%+1.84

Very comfortable too

the matching set feels quite put together without sacrificing comfort

It's very comfortable to wear

Soft Feel10%

The material is soft, warm, and has that lovely smooth velvet feel that makes it really comfortable to lounge around in or wear for casual outings and travelling

Soft and comfortable

soft material

Value For Money8%+0.43

Amazing deal

Great value

price is good

Return

5.2% Return rate 64% Fixable by listing

Size-Overall52%▅█▆▆▆█

Small size

Not good fit

Too short

Material Quality10%▆▆▅█▅▆

Its really cheap material though

Cheap fabric looks cheap wont wear this

Thin10%█▆█▅▆▃
Quality-Overall6%█▆▅▅▅▁

Terrible quality absolute waste of money tight fit

Terrible quality

❌ Looks cheap quality

Length6%▄▂▅▄█▃

they just seem short

They're shorter than I would have liked

FAQ

Common Velour Tracksuit Women questions

Answered from the same tracked data.