Vampire
FailShoppers spend only $3K a year here, so Vampire is a Fail.
- Flapen Score
- 42 / 100Ranks 1,792 of 2,461 Fashion niches · −6 vs the category median of 4842
- Market size
- £3K/yr277K searches / yr
- 90-day growth
- -14.8%search demand this quarter
- Competition
- 57%top-5 click share · 12 brands · 14 sellers
Flapen Score
Vampire against its category
The dotted line is the Fashion average. Past it, Vampire is stronger. Inside it, weaker.
Market
The Vampire market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Vampire 277K times last year and spent an estimated £3K. The top 5 brands take 77% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
0.1% of searches ended in a purchase last week.
Shoppers searched for this 277K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3K a year.
- Searches, last 12 months
- 277K
- Growth, 90 days vs prior 90
- -14.8%
- Conversion, latest week
- 0.1%
- Market size, estimated
- £3Ka year
- Top search term
- vampire210K searches a year
02 · Price
A sale here is worth £12.93.
Listings sell for £12.93 on average, from £3.15 to £29.94. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.93 that is £0 to £1K a year per listing.
- Average price
- £12.93under the $15 to $100 sweet spot
- Price range
- £3.15–£29.94
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 1.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 22.0% of listings are out of stock. The average listing ranks #740 within Novelty Jewellery. It carries 287 reviews at 4.11 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 88%
- Out of stock, average day
- 22.0%
- Average rank
- #740in Novelty Jewellery
- Average rating
- 4.11 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 287per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Vampire products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
YAOHUOLE Medieval Costume Men Renaissance Shirt Men Vampire Costume Victorian Shirts Poet Shirt Viking Shirts Black XL
- Price
- £20.00
- Rating
- 4.3/5
- Reviews
- 223
- Age
- 2y ago

YAOHUOLE Medieval Costume Men Renaissance Shirt Men Vampire Costume Victorian Shirts Poet Shirt Viking Shirts White XL
- Price
- £18.88
- Rating
- 4.3/5
- Reviews
- 223
- Age
- 3y ago

Caprilite Gothic Black Lace Necklace Collar Choker Halloween Vampire (Red)
- Price
- £4.76
- Rating
- 3.9/5
- Reviews
- 1,414
- Age
- 8y ago

VANERIA 4 Pairs Vampire Fangs 4 Size Fangs For Cosplay Halloween with Tube Solid Adhesive Vampire Coffin Gift Box Design Fake Fangs Vegan/Cruelty Free
- Price
- £10.33
- Rating
- 3.9/5
- Reviews
- 559
- Age
- 1y ago

YORDET Mens Medieval Steampunk Tailcoat Jacket Renaissance Gothic Retro Embroidery Coat Halloween Cosplay Party Vampire Gentleman Costumes for Adult (Black L)
- Price
- £29.94
- Rating
- 3.7/5
- Reviews
- 42
- Age
- 1y ago
Trending
90-day click momentum
YORDET Mens Medieval Steampunk Tailcoat Jacket Renaissance Gothic Retro Embroidery Coat Halloween Cosplay Party Vampire Gentleman Costumes for Adult (Black L)
- Price
- £29.94
- Rating
- 3.7/5
- Reviews
- 42
- Age
- 1y ago

4 Pair Vampire Teeth Fangs for Halloween Costume Props Party Favors (11mm 13mm 15mm 17mm)
- Price
- £3.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Fake Blood Set 60ml Fake Blood Spray and 60ml Dripping Blood and 40ml Coagulated Gel Blood Halloween Washable Fake Blood Makeup for Clothes Zombie Vampire Cosplay & Dress Up (Spray)
- Price
- £6.01
- Rating
- 4.2/5
- Reviews
- 48
- Age
- 3y ago

YAOHUOLE Men Shirt Cosplay Viking Pirate Steampunk Vampire Renaissance Gothic Victorian Clothing Navy XL
- Price
- £17.32
- Rating
- 4.4/5
- Reviews
- 515
- Age
- 3y ago

YAOHUOLE Medieval Costume Men Renaissance Shirt Men Vampire Costume Victorian Shirts Poet Shirt Viking Shirts Black XL
- Price
- £20.00
- Rating
- 4.3/5
- Reviews
- 223
- Age
- 2y ago
Newest
by launch date
4 Pair Vampire Teeth Fangs for Halloween Costume Props Party Favors (11mm 13mm 15mm 17mm)
- Price
- £3.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

GAUEIOUR Dripping Blood Imitation Pearls Choker Halloween Necklace Vampire Party Costume Gothic Jewelry for Halloween Parties & Themed Events
- Price
- £5.38
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 9mo ago

VANERIA 4 Pairs Vampire Fangs 4 Size Fangs for Cosplay Halloween More Lifelike Vampire Fangs Easy to Use & Easy to Remove for Halloween Cosplay Parties Horror-themed Gatheri (New 2.0)
- Price
- £8.32
- Rating
- 3.8/5
- Reviews
- 20
- Age
- 9mo ago

RUIXUE 10 Piece Vampire Teeth Set 4 Sizes Vampire Fangs Fake Fangs Vampire Teeth Adult with 2 Tube Teeth Pellets Adhesive For Cosplay Party Props Halloween Horror Party Fangs. (Beige-C)
- Price
- £6.41
- Rating
- 3.1/5
- Reviews
- 486
- Age
- 12mo ago

VANERIA 4 Pairs Vampire Fangs 4 Size Fangs For Cosplay Halloween with Tube Solid Adhesive Vampire Coffin Gift Box Design Fake Fangs Vegan/Cruelty Free
- Price
- £10.33
- Rating
- 3.9/5
- Reviews
- 559
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 flat
Sellers
14
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
57%
Top 20: 100%
Open market
18%
- YAOHUOLE31%
- VANERIA17%
- Caprilite13%
- YORDET9%
- Daily Apparel7%
- VEYLIN5%
- Open — no brand owns it (6 brands, 18%)
Demand
Vampire search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 4.9× · 9 of 12 months tracked
Search terms
Top Vampire search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- vampire210K/yr
- vampire accessories43K/yr
- vampire accessories women19K/yr
- vampire costume accessories5K/yr
Reviews and returns
What reviews say buyers love and hate about Vampire
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The glue is not very good. minus one star for this.
Didnt stay on
Initially, the quick-drying glue took a bit of getting used to,
Fiddly to use
A bit tricky to get on
For costume jewellery its not the best
no instructions
No instructions on how to use
Unable to use as no instruction / to stick
they're not overly white
Love
Great Build Quality
Great quality
Bought for my daughter she loves it an it was good quality
easy to use
are just as simple to remove afterwards
These looked great on me easy to put on and take off, last a lifetime, great quality nice shine to them and fit well no complaints great product
They're also easy to adhere and install thankfully
once attached they stick perfectly with a good strong bond
as it helps it stay in place
Fantastic Value for Halloween Fans
Good value for money
Great value
The instructions that come are fairly clear with what you need to do
following instructions exactly
Return
1.6% Return rate 47% Fixable by listing
the smallest pair are not practical at all
The glue is not very good. minus one star for this.
Didnt stay on
Initially, the quick-drying glue took a bit of getting used to,
they're not overly white
These didnt work at all
Fiddly to use
A bit tricky to get on
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vampire questions
Answered from the same tracked data.









