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Union Jack Glasses

Fail

Shoppers spend only $1K a year here, so Union Jack Glasses is a Fail.

Flapen Score
45
45 / 100
Ranks 1,513 of 2,461 Fashion niches · −3 vs the category median of 48
Market size
£1K/yr3K searches / yr
90-day growth
+185.1%search demand this quarter
Competition
87%top-5 click share · 7 brands · 8 sellers

Flapen Score

Union Jack Glasses against its category

The dotted line is the Fashion average. Past it, Union Jack Glasses is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Union Jack Glasses market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Union Jack Glasses 3K times last year and spent an estimated £1K. The top 5 brands take 94% of clicks. Demand peaks in May–Jul. Flapen scores it 45 out of 100, a Fail.

01 · Demand

9.2% of searches ended in a purchase last week.

Shoppers searched for this 3K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.2% of those searches ended in a purchase. Searches in the last 90 days moved +185.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1K a year.

Searches, last 12 months
3K
Growth, 90 days vs prior 90
+185.1%
Conversion, latest week
9.2%
Market size, estimated
£1Ka year
Peak month
May11.4× the quietest month
Top search term
union jack glasses3K searches a year

02 · Price

A sale here is worth £5.58.

Listings sell for £5.58 on average, from £3.32 to £7.01. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £5.58 that is £0 to £558 a year per listing.

Average price
£5.58under the $15 to $100 sweet spot
Price range
£3.32–£7.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£558
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #450 within Accessories. It carries 638 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
8.4%
Average rank
#450in Accessories
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
638per listing
Listings tracked
9

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Union Jack Glasses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

£0£296£591£887£1K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

7 falling

Sellers

8

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

3%

  • Komonee65%
  • Mustavo18%
  • Thyonta4%
  • Rndqw4%
  • Tabanzhe4%
  • Wnzdp3%
  • Open — no brand owns it (1 brand, 3%)

Demand

Union Jack Glasses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jul · busiest ÷ quietest = 11.4×

Reviews and returns

What reviews say buyers love and hate about Union Jack Glasses

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Quality-Overall56%

Brilliant quality

Excellent quality

Good quality and good value for money

Size-Overall22%

Perfect fit and very well made

A comfy fit

Gifting Purpose11%

A great gift

Value For Money11%

Brilliant value for money

Return

1.4% Return rate 100% Fixable by listing

Size-Overall93%▁█▅███
Advertised Vs Actual Product7%▁▁█▁▁▁

FAQ

Common Union Jack Glasses questions

Answered from the same tracked data.