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Union Jack Earrings

Maybe

Search demand grew +124.5% this quarter. But shoppers spend an estimated $3K a year here, so Union Jack Earrings is a Maybe.

Flapen Score
50
50 / 100
Top 41% of 2,461 Fashion niches · +2 vs the category median of 48
Market size
£3K/yr8K searches / yr
90-day growth
+124.5%search demand this quarter
Competition
73%top-5 click share · 9 brands · 14 sellers

Flapen Score

Union Jack Earrings against its category

The dotted line is the Fashion average. Past it, Union Jack Earrings is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Union Jack Earrings market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Union Jack Earrings 8K times last year and spent an estimated £3K. The top 5 brands take 89% of clicks. Demand peaks in May–Jul–Aug. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +124.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3K a year.

Searches, last 12 months
8K
Growth, 90 days vs prior 90
+124.5%
Conversion, latest week
5.0%
Market size, estimated
£3Ka year
Peak month
May11.4× the quietest month
Top search term
union jack earrings4K searches a year

02 · Price

A sale here is worth £8.45.

Listings sell for £8.45 on average, from £3.86 to £28.66. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £8.45 that is £0 to £845 a year per listing.

Average price
£8.45under the $15 to $100 sweet spot
Price range
£3.86–£28.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£845
Returns
1.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #2,370 within Novelty Jewellery. It carries 256 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
92%
Out of stock, average day
5.1%
Average rank
#2,370in Novelty Jewellery
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
256per listing
Listings tracked
13

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Union Jack Earrings products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.

£0£326£653£979£1K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

9 falling

Sellers

14

Est. top-5 brand share

89%

Top 20: 100%

Est. top-5 click share

73%

Top 20: 100%

Open market

7%

  • Aituo36%
  • GAUEIOUR32%
  • Wnzdp9%
  • Vilda Jewellery8%
  • vogem4%
  • Zenvie4%
  • Open — no brand owns it (3 brands, 7%)

Demand

Union Jack Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jul, Aug · busiest ÷ quietest = 11.4×

Search terms

Top Union Jack Earrings search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • union jack earrings4K/yr
  • union jack jewellery2K/yr
  • union jack earrings for women2K/yr

Reviews and returns

What reviews say buyers love and hate about Union Jack Earrings

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Quality-Overall”
1.7%of orders come back
“Poor”
A buyer, on “Quality-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

9 topics

NegativePositive

FAQ

Common Union Jack Earrings questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data