Umbrella Hat
PassUmbrella Hat scores 66 out of 100, a Pass. Shoppers spend an estimated $54K a year here, search demand grew +143.3% this quarter, and an estimated 2.2% of orders come back.
- Flapen Score
- 66 / 100Top 3% of 2,461 Fashion niches · +18 vs the category median of 4866
- Market size
- £54K/yr129K searches / yr
- 90-day growth
- +143.3%search demand this quarter
- Competition
- 41%top-5 click share · 35 brands · 48 sellers
Flapen Score
Umbrella Hat against its category
The dotted line is the Fashion average. Past it, Umbrella Hat is stronger. Inside it, weaker.
Market
The Umbrella Hat market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Umbrella Hat 129K times last year and spent an estimated £54K. The top 5 brands take 43% of clicks. Demand peaks in Jun–Jul–Sep. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 4.7% of those searches ended in a purchase.
Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +143.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £54K a year.
- Searches, last 12 months
- 129K
- Growth, 90 days vs prior 90
- +143.3%
- Conversion, latest week
- 4.7%
- Market size, estimated
- £54Ka year
- Peak month
- June4.4× the quietest month
- Top search term
- umbrella hat68K searches a year
02 · Price
A sale here is worth £8.90.
Listings sell for £8.90 on average, from £3.32 to £24.41. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £8.90 that is £890 to £2K a year per listing.
- Average price
- £8.90under the $15 to $100 sweet spot
- Price range
- £3.32–£24.41
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £890–£2K
- Returns
- 2.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #755 within Luggage & Travel Gear. It carries 564 reviews at 4.02 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 88%
- Out of stock, average day
- 3.4%
- Average rank
- #755in Luggage & Travel Gear
- Average rating
- 4.02 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 564per listing
- Listings tracked
- 41
04 · Newcomers
0 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Umbrella Hat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Lanjue 5 Pcs Rainbow Umbrella Hat Head Umbrella Hat Fishing Umbrellas Hats Adjustable Umbrellas Hats with Elastic Band for Outdoor Golf Camping Gardening Festival Essential Adult Kid
- Price
- £9.02
- Rating
- 4.5/5
- Reviews
- 154
- Age
- 4y ago

REQAG Umbrella Hat Multi-colored 85 cm Canopy Universal Adult Size Foldable Rain & Sun Protection
- Price
- £6.18
- Rating
- 4.3/5
- Reviews
- 232
- Age
- 3y ago

NEW-Vi Fishing Umbrella Hat Folding Sun Rain Cap Adjustable Multifunction Outdoor Headwear
- Price
- £9.51
- Rating
- 4.1/5
- Reviews
- 4,416
- Age
- 2y ago

Decentron Outdoor UPF50+ Mesh Sun Hat Wide Brim Fishing Hat with Neck Flap Hiking Bucket Hats for Men Women (Dark Grey)
- Price
- £13.40
- Rating
- 4.6/5
- Reviews
- 931
- Age
- 7y ago

Magracy Unisex Outdoor Wide Brim Sun Hat Mesh UPF50+ Safari Hats with Neck Flap Fishing Hats Black
- Price
- £12.50
- Rating
- 4.7/5
- Reviews
- 173
- Age
- 8y ago
Trending
estimated 90-day click momentum
CtiUjdx 3Pcs Umbrella Hats Umbrella Hat Adult Fishing Umbrella Hands-Free Sun Protection Adjustable Headband Ideal For Rain & Sun Protection Fishing Outdoor Events Camping
- Price
- £6.95
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago

Magracy Unisex Outdoor Wide Brim Sun Hat Mesh UPF50+ Safari Hats with Neck Flap Fishing Hats Black
- Price
- £12.50
- Rating
- 4.7/5
- Reviews
- 173
- Age
- 8y ago

Kapuche Waterproof Hood - Hats for Women & Men Raincoats Coats Outdoor Jackets Unisex (Green Moroccan Tile)
- Price
- £24.41
- Rating
- 4.3/5
- Reviews
- 18
- Age
- 2y ago

NEW-Vi Umbrella Hat 25 inch Hands Free Umbrella Cap for Adults and Kids Fishing Golf Gardening Sunshade Outdoor Headwear
- Price
- £9.55
- Rating
- 4.2/5
- Reviews
- 1,971
- Age
- 7y ago

Umbrella Hat Adult Rainbow Umbrella Hat with Hands-Free Sun and Rain Protection Ideal for Fishing Travel Gardening Activities and Outdoor Adventures 2 Pcs Mini Umbrella Caps with 52 cm Diameter
- Price
- £7.68
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago
Newest
by launch date
QiiWuic 3 Pcs Umbrella Hat Wide 53cm Diameter Head Umbrella Adult For Fishing Lightweight Hands-Free Coverage With Side Protection Ideal For Rain & Sun Protection Fishing Outdoor Events Camping
- Price
- £7.91
- Rating
- 4.2/5
- Reviews
- 7
- Age
- 2mo ago

CtiUjdx 3Pcs Umbrella Hats Umbrella Hat Adult Fishing Umbrella Hands-Free Sun Protection Adjustable Headband Ideal For Rain & Sun Protection Fishing Outdoor Events Camping
- Price
- £6.95
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago

Umbrella Hat Adult Rainbow Umbrella Hat with Hands-Free Sun and Rain Protection Ideal for Fishing Travel Gardening Activities and Outdoor Adventures 2 Pcs Mini Umbrella Caps with 52 cm Diameter
- Price
- £7.68
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago

4 Pcs Umbrella Hat Wide 53cm Diameter Head Umbrella Adult For Fishing Lightweight Hands-Free Coverage With Side Protection Ideal For Rain & Sun Protection Fishing Outdoor Events Camping
- Price
- £8.13
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 4mo ago

WaaRiuQ 2 Pcs Umbrella Hats Head Umbrella for Fishing and Outdoor Activities Wide 53 cm Diameter Coverage with Hands-Free Design for Sun and Rain Protection During Travel Adventures
- Price
- £7.33
- Rating
- 2.5/5
- Reviews
- 2
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
35 rising
Sellers
48
Est. top-5 brand share
43%
Top 20: 85%
Est. top-5 click share
41%
Top 20: 81%
Open market
52%
- Lanjue10%
- REQAG9%
- NEW-Vi9%
- Decentron9%
- Magracy6%
- Syhood5%
Demand
Umbrella Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Sep · busiest ÷ quietest = 4.4×
Search terms
Top Umbrella Hat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- umbrella hat68K/yr
- umbrella hat adult16K/yr
- head umbrella9K/yr
- head umbrella adult10K/yr
- umbrella hats10K/yr
- hands free umbrella7K/yr
- hat umbrella adult4K/yr
- umbrella hats for women4K/yr
Reviews and returns
What reviews say buyers love and hate about Umbrella Hat
We read the reviews and the return reasons for every product selling here.
“it was too tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Umbrella Hat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









