Umbrella

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £890K a year.

Searches, last 12 months

3.4M

Growth, 90 days vs prior 90

-27.2%

Conversion, latest week

2.5%

Market size, estimated

£890Ka year

Peak month

September6.7× the quietest month

Top search term

umbrella1.7M searches a year

Listings sell for £10.25 on average, from £5.54 to £23.65. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 6,000 to 8,000 of them. At £10.25 that is £62K to £82K a year per listing.

Average price

£10.25under the $15 to $100 sweet spot

Price range

£5.54–£23.65

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

150K–200K

Units per listing a year

6,000–8,000

Revenue per listing a year

£62K–£82K

Returns

1.6%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Luggage & Travel Gear. It carries 10,117 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#25in Luggage & Travel Gear

Average rating

4.19 starsAmazon United Kingdom average 4.36 stars

Average reviews

10,117per listing

Listings tracked

26

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

50 months