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Ugg Slippers Mens

Fail

Demand is soft, at -46.6% this quarter, so Ugg Slippers Mens is a Fail.

Flapen Score
42
42 / 100
Ranks 1,792 of 2,461 Fashion niches · −6 vs the category median of 48
Market size
£69K/yr219K searches / yr
90-day growth
-46.6%search demand this quarter
Competition
25%top-5 click share · 23 brands · 43 sellers

Flapen Score

Ugg Slippers Mens against its category

The dotted line is the Fashion average. Past it, Ugg Slippers Mens is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ugg Slippers Mens market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ugg Slippers Mens 219K times last year and spent an estimated £69K. The top 5 brands take 64% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -46.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.

Searches, last 12 months
219K
Growth, 90 days vs prior 90
-46.6%
Conversion, latest week
0.8%
Market size, estimated
£69Ka year
Peak month
December14.2× the quietest month
Top search term
ugg slippers mens45K searches a year

02 · Price

A sale here is worth £37.54.

Listings sell for £37.54 on average, from £10.74 to £151.22. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £37.54 that is £0 to £4K a year per listing.

Average price
£37.54inside the $15 to $100 sweet spot
Price range
£10.74–£151.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
3.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #638 within Shoes. It carries 7,321 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
78%
Out of stock, average day
17.2%
Average rank
#638in Shoes
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
7,321per listing
Listings tracked
85

04 · Newcomers

Amazon counts 2 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
2Amazon's first-year sales bar
Average brand age
52 months

Products

Top Ugg Slippers Mens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

£0£1K£3K£4K£6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 rising

Sellers

43

Top-5 brand share

64%

Top 20: 99%

Top-5 click share

25%

Top 20: 54%

Open market

31%

  • UGG21%
  • FITORY20%
  • VeraCosy10%
  • Sheepskin World7%
  • LongBay6%
  • Shenduo5%

Demand

Ugg Slippers Mens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 14.2×

Search terms

Top Ugg Slippers Mens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ugg slippers mens45K/yr
  • mens ugg slippers44K/yr
  • sheepskin slippers men20K/yr
  • mens sheepskin slippers33K/yr
  • uggs men13K/yr
  • ugg mens slippers12K/yr
  • mens uggs9K/yr
  • ugg slippers men11K/yr
  • ugg men7K/yr
  • sheepskin slippers mens9K/yr

Reviews and returns

What reviews say buyers love and hate about Ugg Slippers Mens

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall39%−0.21

Big for size

Quite tight when first had them

Too small

Value For Money5%

Waste of money

all in all just another overpriced slip-on slipper

Poor value

Shape/Style4%−0.02

loses shape very quickly

They have flattened have no shape

not very attractive at all

Durability4%−0.02

Fell apart after 3 months wear

Fell apart after a week

Not going to last long

Comfort-Overall3%+3.31

Not very comfortable

WELL MADE BUT UNCOMFORTABLE

Very uncomfortable to walk in due to feet moving about to much even though size is correct

Love

Comfort-Overall46%+3.31

Extremely comfortable

Comfy Slippers

Comfortable to wear

Size-Overall12%−0.21

Nice snug fit

Excellent fit

fit the foot like a glove

Warmth9%+0.78

Best slippers ever comfy and warm

keeps feet warm

Comfy and warm

Quality-Overall9%+0.24

These are really well made

Quality Slippers

Decent quality

Value For Money6%

Good price

Great value

Great value

Return

3.0% Return rate 79% Fixable by listing

Size-Overall52%▇▇█▇▆█

Big for size

Quite tight when first had them

Too small

Feet Fit18%▆███▇▇

Big feet - Big

The problem here is they have given them a back thats not tall enough to stop these falling off if you put your foot up

Only fit narrow feet

Comfort-Overall6%▄▄▃▄█▅

Not very comfortable

WELL MADE BUT UNCOMFORTABLE

Very uncomfortable to walk in due to feet moving about to much even though size is correct

Width5%▇▅▃▇█▅

quite sloppy in width

One slipper its width is massive compared to the other one

Heel Support3%▆█▄▄▇▅

FAQ

Common Ugg Slippers Mens questions

Answered from the same tracked data.