Tutu

Shoppers searched for this 404K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £101K a year.

Searches, last 12 months

404K

Growth, 90 days vs prior 90

-4.5%

Conversion, latest week

3.2%

Market size, estimated

£101Ka year

Peak month

October8.5× the quietest month

Top search term

tutu96K searches a year

Listings sell for £7.76 on average, from £3.34 to £27.81. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At £7.76 that is £0 to £776 a year per listing.

Average price

£7.76under the $15 to $100 sweet spot

Price range

£3.34–£27.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

£0–£776

Returns

3.1%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #303 within Girls. It carries 519 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

98%

Out of stock, average day

7.1%

Average rank

#303in Girls

Average rating

4.22 starsAmazon United Kingdom average 4.36 stars

Average reviews

519per listing

Listings tracked

118

11 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months