Turtle Neck Tops for Men
FailDemand is soft, at -64.3% this quarter, so Turtle Neck Tops for Men is a Fail.
- Flapen Score
- 44 / 100Ranks 1,609 of 2,461 Fashion niches · −4 vs the category median of 4844
- Market size
- £20K/yr319K searches / yr
- 90-day growth
- -64.3%search demand this quarter
- Competition
- 24%top-5 click share · 23 brands · 34 sellers
Flapen Score
Turtle Neck Tops for Men against its category
The dotted line is the Fashion average. Past it, Turtle Neck Tops for Men is stronger. Inside it, weaker.
Market
The Turtle Neck Tops for Men market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Turtle Neck Tops for Men 319K times last year and spent an estimated £20K. The top 5 brands take 74% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
0.4% of searches ended in a purchase last week.
Shoppers searched for this 319K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -64.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.
- Searches, last 12 months
- 319K
- Growth, 90 days vs prior 90
- -64.3%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £20Ka year
- Peak month
- December13.3× the quietest month
- Top search term
- turtle neck tops for men62K searches a year
02 · Price
A sale here is worth £14.99.
Listings sell for £14.99 on average, from £4.98 to £54.09. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £14.99 that is £0 to £1K a year per listing.
- Average price
- £14.99under the $15 to $100 sweet spot
- Price range
- £4.98–£54.09
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 3.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 21.2% of listings are out of stock. The average listing ranks #678 within Jumpers, Cardigans & Sweatshirts. It carries 733 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 91%
- Out of stock, average day
- 21.2%
- Average rank
- #678in Jumpers, Cardigans & Sweatshirts
- Average rating
- 4.27 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 733per listing
- Listings tracked
- 78
04 · Newcomers
Amazon counts 0 of last year's 16 launches as successful.
16 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 16
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Turtle Neck Tops for Men products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Mens 6 Pack Shirts Plain Roll Neck Basic T Shirt Top Multi Pack Set Assorted M
- Price
- £15.55
- Rating
- 4.0/5
- Reviews
- 380
- Age
- 2y ago
Mens 6 Pack Shirts Plain Roll Neck Basic T Shirt Top Multi Pack Set Assorted L
- Price
- £15.07
- Rating
- 4.0/5
- Reviews
- 380
- Age
- 2y ago
COOFANDY Mens T-Shirt Short Sleeve High Neck T Shirts Mens Mock Turtleneck Tops Summer Knitted Tops Slim Fit White L
- Price
- £16.48
- Rating
- 4.4/5
- Reviews
- 533
- Age
- 2y ago
NOROZE Mens Turtleneck Jumper Long Sleeve Roll Neck Top Basic Lightweight Turtle Neck Sweater Pullover Black
- Price
- £13.14
- Rating
- 4.3/5
- Reviews
- 41
- Age
- 1y ago
Mountain Warehouse Meribel Mens Thermal Baselayer Top - Combed Cotton Sweater Roll Neck Jumper Breathable Quick Drying & Fitted Sleeves - for Everyday Use Black M
- Price
- £11.78
- Rating
- 4.3/5
- Reviews
- 2,493
- Age
- 10y ago
Trending
90-day click momentum
Mens Half Turtleneck Shirt Long Sleeve Pullover Basic Designed Undershirt Polo Neck Stretch Slim Fit Sweaters Black XXL
- Price
- £15.39
- Rating
- 4.0/5
- Reviews
- 360
- Age
- 3y ago
COOFANDY Mens Mock Turtleneck T Shirt Short Sleeve Stand Collar Top Ribbed Knitted Pullover Stretchy Solid Tee Black S
- Price
- £13.90
- Rating
- 4.6/5
- Reviews
- 58
- Age
- 3mo ago
COOFANDY Mens Mock Turtleneck T Shirt Short Sleeve Stand Collar Top Ribbed Knitted Pullover Stretchy Solid Tee Beige M
- Price
- £12.82
- Rating
- 4.6/5
- Reviews
- 58
- Age
- 3mo ago
TACVASEN Mens Jumper Turtle Neck Tops for Men Causal Knitted Work Jumper Slim Fit Winter Thermal Pullover Sweaters Black S
- Price
- £21.06
- Rating
- 4.2/5
- Reviews
- 63
- Age
- 1y ago
MLANM Mens Long Sleeve Turtleneck Jumper Casual Slim Fit White XL
- Price
- £14.55
- Rating
- 4.2/5
- Reviews
- 304
- Age
- 4y ago
Newest
by launch dateCOOFANDY Mens Mock Turtleneck T Shirt Short Sleeve Stand Collar Top Ribbed Knitted Pullover Stretchy Solid Tee Beige M
- Price
- £12.82
- Rating
- 4.6/5
- Reviews
- 58
- Age
- 3mo ago
COOFANDY Mens Mock Turtleneck T Shirt Short Sleeve Stand Collar Top Ribbed Knitted Pullover Stretchy Solid Tee Black S
- Price
- £13.90
- Rating
- 4.6/5
- Reviews
- 58
- Age
- 3mo ago
MLANM Mens Mock Turtleneck Long Sleeve T Shirts Casual Knitted Half Neck Thermal Lightweight Pullover Slim Fit Half Turtleneck Shirts Basic Undershirt Top Pullover Sweater Black XL
- Price
- £13.80
- Rating
- 4.3/5
- Reviews
- 49
- Age
- 1y ago
MLANM Mens Casual Slim Fit Half Turtleneck Shirts Basic Long Sleeve Undershirt Top Knitted Pullover Mens Thermal Baselayer Top - Roll Neck Jumper Breathable - for Everyday Use Army Green XXL
- Price
- £12.02
- Rating
- 4.3/5
- Reviews
- 49
- Age
- 1y ago
COOFANDY Mens Jumpers Turtleneck Tops for Men Long Sleeve Ribbed Knitted Jumper Lightweight Basic Sweater Black M
- Price
- £13.02
- Rating
- 4.4/5
- Reviews
- 348
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 24% of clicks. An open shelf where new products get seen.
Brands
23 falling
Sellers
34
Top-5 brand share
74%
Top 20: 98%
Top-5 click share
24%
Top 20: 50%
Open market
23%
- COOFANDY36%
- WJL WHISPERING JONES LONDON15%
- MLANM14%
- CTU5%
- Mountain Warehouse3%
- NOROZE3%
Demand
Turtle Neck Tops for Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 13.3×
Search terms
Top Turtle Neck Tops for Men search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- turtle neck tops for men62K/yr
- high neck t shirts for men20K/yr
- turtleneck men19K/yr
- black turtleneck men13K/yr
- polo neck jumpers for men29K/yr
- turtle neck13K/yr
- turtleneck11K/yr
- roll neck jumpers for men uk17K/yr
- mens turtle neck tops11K/yr
- mens roll neck jumpers22K/yr
Reviews and returns
What reviews say buyers love and hate about Turtle Neck Tops for Men
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
that is tight
Also the sizing is large
Sizing comes up small
feels quite cheap
Not good quality
Very very poor item
material description not accurate
The description is misleading
its advertised in a way that suggests something more substantial, but its clearly not 100% cotton
Bad quality one wash then hole appeared,absolute rubbish
Shrink in the wash at 40 degrees
Not tried washing them yet so Im not sure how theyll hold up
These are really thin not what Is advertised
Its also much thinner than Id like for a turtleneck
Love
Good quality
Great quality, I got another in grey I liked it so much
Good quality t shirts
Excellent fit
They are a generous size what is good
They are very generous because of the design so a smaller size is needed
Fine for the money
Worth the money
Excellent value for money
Extremely comfortable
offers a very comfortable fit for all-day wear
Comfort is steady throughout wear
The colour is really nice too
the color was exactly as depicted in the product description
not at all faded
Return
3.3% Return rate 84% Fixable by listing
that is tight
Also the sizing is large
Sizing comes up small
The material quality is disappointing
Poor material and tight fit
material is so incredibly thin youd need to wear all six to stay warm
feels quite cheap
Not good quality
Very very poor item
The sleeves on the white tops are not the same colour as the rest of the top
It's a shame they don't do more colours
Sleeve colour doesn't match body colour
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Turtle Neck Tops for Men questions
Answered from the same tracked data.