Travel Blanket
FailShoppers spend an estimated $43K a year here, so Travel Blanket is a Fail.
- Flapen Score
- 46 / 100Ranks 1,383 of 2,461 Fashion niches · −2 vs the category median of 4846
- Market size
- £43K/yr153K searches / yr
- 90-day growth
- -6.7%search demand this quarter
- Competition
- 41%top-5 click share · 25 brands · 39 sellers
Flapen Score
Travel Blanket against its category
The dotted line is the Fashion average. Past it, Travel Blanket is stronger. Inside it, weaker.
Market
The Travel Blanket market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Travel Blanket 153K times last year and spent an estimated £43K. The top 5 brands take 60% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £43K a year.
- Searches, last 12 months
- 153K
- Growth, 90 days vs prior 90
- -6.7%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £43Ka year
- Peak month
- October1.4× the quietest month
- Top search term
- travel blanket77K searches a year
02 · Price
A sale here is worth £12.97.
Listings sell for £12.97 on average, from £6.01 to £24.65. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.97 that is £0 to £1K a year per listing.
- Average price
- £12.97under the $15 to $100 sweet spot
- Price range
- £6.01–£24.65
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 1.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #69 within Luggage & Travel Gear. It carries 612 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 92%
- Out of stock, average day
- 7.3%
- Average rank
- #69in Luggage & Travel Gear
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 612per listing
- Listings tracked
- 37
04 · Newcomers
0 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Travel Blanket products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
flintronic Travel Blanket and Pillow 2 in 1 Airplane Blanket with Eye Mask and Ear Plugs Compact Office Blankets Lightweight & Portable Pillow for Adults Kids Long Flights and Trains (Grey)
- Price
- £12.40
- Rating
- 4.4/5
- Reviews
- 166
- Age
- 1y ago

JAJALUYA Travel Blanket Soft 2-in-1 Airplane Blanket 65x40 Inches Travel Essentials Car Blanket with Luggage Sleeve & Backpack Clip (Light Grey)
- Price
- £14.76
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 6mo ago

BOACAY Soft & Warm Travel Blanket for Aeroplane & Car - Essential for Long Flights for Women Men Children - Compact Pillow with Luggage Sleeve & Backpack Clip
- Price
- £16.59
- Rating
- 4.6/5
- Reviews
- 2,257
- Age
- 3y ago

Travel Blanket and Pillow Ultra Soft 2 in 1 Airplane Blanket with Compact Pillowcase Luggage Strap Lightweight Travel Essential Ideal for Long Flights Camping Sunset (Light Pink)
- Price
- £12.22
- Rating
- 4.3/5
- Reviews
- 35
- Age
- 1y ago

BOACAY Packable Travel Blanket for Aeroplane Car - Compact Office Blanket - Portable Pillow for Adults Children with Case Luggage Sleeve Backpack Clip
- Price
- £17.80
- Rating
- 4.6/5
- Reviews
- 963
- Age
- 3y ago
Trending
estimated 90-day click momentum
GREENSAPPIRE Travel Blanket Pillow for Plane 2-in-1 Soft Airplane Blanket
- Price
- £9.55
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

JAJALUYA Travel Blanket Soft 2-in-1 Airplane Blanket 65x40 Inches Travel Essentials Car Blanket with Luggage Sleeve & Backpack Clip (Light Grey)
- Price
- £14.76
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 6mo ago

flintronic Travel Blanket and Pillow 2 in 1 Airplane Blanket with Eye Mask and Ear Plugs Compact Office Blankets Lightweight & Portable Pillow for Long Flights and Trains (Navy Blue)
- Price
- £12.31
- Rating
- 4.4/5
- Reviews
- 166
- Age
- 1y ago

Megcdtr Travel Blanket and Pillow with Eye Mask and Ear Plugs(Pink)
- Price
- £11.95
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 5mo ago

LOMEE Premium Travel Blanket for Airplane Soft Airplane Blanket Pillow 2 in 1 with Compact Bag Hand Luggage Belt and Backpack Clip Portable Travel Essentials for Long Flights
- Price
- £13.45
- Rating
- 4.6/5
- Reviews
- 86
- Age
- 2y ago
Newest
by launch date
flintronic Travel Blanket and Pillow 2 in 1 Airplane Blanket Compact Office Blankets Lightweight & Portable Foldable Pillow for Adults Kids Long Flights and Trains (Pink Flannel)
- Price
- £13.28
- Rating
- 4.4/5
- Reviews
- 166
- Age
- 2mo ago

GREENSAPPIRE Travel Blanket Pillow for Plane 2-in-1 Soft Airplane Blanket
- Price
- £9.55
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Megcdtr Travel Blanket and Pillow with Eye Mask and Ear Plugs(Pink)
- Price
- £11.95
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 5mo ago

JAJALUYA Travel Blanket Soft 2-in-1 Airplane Blanket 65x40 Inches Travel Essentials Car Blanket with Luggage Sleeve & Backpack Clip (Light Grey)
- Price
- £14.76
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 6mo ago

Eulihent Travel Blanket and Pillow 2 in 1 Airplane Blanket Ultralight Compact Foldable Soft Flannel Blanket with Luggage Belt and Backpack Clip for Long Flights Camping Car Business Trips (Grey)
- Price
- £10.63
- Rating
- 4.0/5
- Reviews
- 6
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 falling
Sellers
39
Est. top-5 brand share
60%
Top 20: 96%
Est. top-5 click share
41%
Top 20: 81%
Open market
35%
- flintronic25%
- BOACAY15%
- JAJALUYA8%
- ForestM6%
- Litume5%
- Megcdtr5%
Demand
Travel Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Travel Blanket search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- travel blanket77K/yr
- travel blanket for plane29K/yr
- travel blanket and pillow7K/yr
- travel blankets9K/yr
- travel pillow and blanket7K/yr
- plane blanket5K/yr
- travel duvet4K/yr
- airplane blanket4K/yr
- flight blanket4K/yr
- pillow blanket3K/yr
Reviews and returns
What reviews say buyers love and hate about Travel Blanket
We read the reviews and the return reasons for every product selling here.
“Larger than you think”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Blanket questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









