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Trans Tape

Maybe

Returns run at only 0.3% of orders. But shoppers spend only $32K a year here, so Trans Tape is a Maybe.

Flapen Score
59
59 / 100
Top 14% of 2,461 Fashion niches · +11 vs the category median of 48
Market size
£32K/yr62K searches / yr
90-day growth
+62.4%search demand this quarter
Competition
53%top-5 click share · 13 brands · 20 sellers

Flapen Score

Trans Tape against its category

The dotted line is the Fashion average. Past it, Trans Tape is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trans Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Trans Tape 62K times last year and spent an estimated £32K. The top 5 brands take 83% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +62.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
+62.4%
Conversion, latest week
3.9%
Market size, estimated
£32Ka year
Top search term
trans tape48K searches a year

02 · Price

A sale here is worth £13.31.

Listings sell for £13.31 on average, from £3.15 to £47.88. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £13.31 that is £0 to £1K a year per listing.

Average price
£13.31under the $15 to $100 sweet spot
Price range
£3.15–£47.88
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #276 within Nightwear, Lingerie & Underwear. It carries 708 reviews at 3.92 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
96%
Out of stock, average day
16.4%
Average rank
#276in Nightwear, Lingerie & Underwear
Average rating
3.92 starsAmazon United Kingdom average 4.36 stars
Average reviews
708per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Trans Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

20

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

53%

Top 20: 93%

Open market

13%

  • BnDR22%
  • SPORTTAPE20%
  • ANAMPION18%
  • TransGenX13%
  • INTELLIGRON9%
  • Universal Body Labs4%
  • Open — no brand owns it (7 brands, 13%)

Search terms

Top Trans Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • trans tape48K/yr
  • trans tape ftm chest binding6K/yr
  • transtape5K/yr
  • chest tape3K/yr

Reviews and returns

What reviews say buyers love and hate about Trans Tape

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Allergies25%−0.31

Skin reaction

Had an allergic reaction

irritated my skin very badly :

Adhesion/Stickiness21%−0.05

Awful adhesion

Not adhesive enough

Not sticky enough

Quality-Overall4%+0.46

Poor quality

Cheap for a reason

Definately change in quality of product

Pain Relief-Overall4%−0.05

Led to extreme soreness

painful since

Painful removal

Durability3%

comes off after a day

a half it peeled off like 3 times

Comes off after first wear

Love

Adhesion/Stickiness21%−0.05

Sticks well

good adhesion

strong adhesive

Value For Money12%+1.38

Value for money

Good value

Best value

Quality-Overall12%+0.46

Looks fair quality

Good quality

Just as good as the branded stuff

Advertised Vs Actual Product6%+0.52

As advertised

Does The Job

Does as it says

Ease Of Use4%

The most comfortable product

doesn't come off easily which is probably the best

Easy to use

Return

0.3% Return rate 13% Fixable by listing

Adhesion/Stickiness47%▇▆▆█▆▆

Awful adhesion

Not adhesive enough

Not sticky enough

Functionality-Overall12%▃▃▃▆▂█
Size-Overall4%▁▇█▁▂▁

Wrong size

and they are a bit too long for me

I didn't realize I ordered the wrong size

Value For Money4%█▁▆▁▁▁
Damage/Burn Hair4%▁▁▁▁▅█

FAQ

Common Trans Tape questions

Answered from the same tracked data.