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Tottenham Football

Maybe

An estimated 0.9% of orders come back. But the top 5 brands take 90% of clicks, so Tottenham Football is a Maybe.

Flapen Score
60
60 / 100
Top 12% of 2,461 Fashion niches · +12 vs the category median of 48
Market size
£423K/yr916K searches / yr
90-day growth
+19.1%search demand this quarter
Competition
23%top-5 click share · 16 brands · 96 sellers

Flapen Score

Tottenham Football against its category

The dotted line is the Fashion average. Past it, Tottenham Football is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tottenham Football market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tottenham Football 916K times last year and spent an estimated £423K. The top 5 brands take 90% of clicks. Demand peaks in Nov–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 916K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £423K a year.

Searches, last 12 months
916K
Growth, 90 days vs prior 90
+19.1%
Conversion, latest week
3.4%
Market size, estimated
£423Ka year
Peak month
December9.4× the quietest month
Top search term
tottenham hotspur gifts for men235K searches a year

02 · Price

A sale here is worth £13.44.

Listings sell for £13.44 on average, from £3.01 to £34.89. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At £13.44 that is £3K to £7K a year per listing.

Average price
£13.44under the $15 to $100 sweet spot
Price range
£3.01–£34.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
250–500
Revenue per listing a year
£3K–£7K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #321 within Boys. It carries 474 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
86%
Out of stock, average day
7.3%
Average rank
#321in Boys
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
474per listing
Listings tracked
72

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Tottenham Football products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 23% of clicks, no more. An open shelf where new products get seen.

£0£8K£17K£25K£34K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

96

Est. top-5 brand share

90%

Top 20: 100%

Est. top-5 click share

23%

Top 20: 61%

Open market

8%

  • Tottenham Hotspur49%
  • FOCO23%
  • Hy-Pro10%
  • ZoeWei5%
  • Half Time Club3%
  • The Gift Scholars2%
  • Open — no brand owns it (10 brands, 8%)

Demand

Tottenham Football search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 9.4×

Search terms

Top Tottenham Football search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • tottenham hotspur gifts for men235K/yr
  • tottenham136K/yr
  • spurs83K/yr
  • tottenham hotspur gifts for boys109K/yr
  • spurs gifts for men95K/yr
  • tottenham hotspur71K/yr
  • spurs gifts for boys44K/yr
  • tottenham hotspur gifts45K/yr
  • tottenham gifts25K/yr
  • spurs gifts26K/yr

Reviews and returns

What reviews say buyers love and hate about Tottenham Football

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Durability”
0.9%of orders come back
“Broke straight away”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Tottenham Football questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data