tommy hilfiger mens watch
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Market size
Great£1.1M£1.1M/yr · 1.6M searches
Avg price
Great£89.94avg listing price — sweet spot $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,465.63avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.9%return rate — above 5% kills the launch gate
Price range
Okay£17.95–£345.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-4.1%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, tommy hilfiger mens watch is a £1.1M/yr Amazon United Kingdom market (1.6M searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
tommy hilfiger mens watch market data
- Units sold / yr
- 10K–13K
- avg 0–100/product
- Revenue / yr
- £899K–£1.1M
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #656
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 93%
- Out of stock
- 1.9%
- Avg brand age
- 57 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
9 falling
Sellers
27
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
51%
Top 20: 81%
Open market
5%
- Fossil63%
- Tommy Hilfiger8%
- Sekonda8%
- Diesel7%
- Armani Exchange7%
- BOSS3%
- Open — no brand owns it (3 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
Top tommy hilfiger mens watch search terms
- sekonda watches for men232K/yr
- armani watches for men248K/yr
- fossil watch men228K/yr
- tommy hilfiger mens watch190K/yr
- boss watch mens116K/yr
- hugo boss watch78K/yr
- omega watches for men63K/yr
- olevs mens watch40K/yr
- solar watch41K/yr
- tommy hilfiger watch34K/yr
Top tommy hilfiger mens watch products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fossil - Mens Watch CH2885
Fossil£57.674.6★3,026 rev
FOSSIL Coachman Mens Quartz Watch with Black Dial and Brown Leather Cuff CH2891
Fossil£67.494.6★5,776 rev
Fossil Mens Chronograph Quartz Watch with Silicone Strap CH2647 Black/Black
Fossil£62.394.6★3,026 rev
FOSSIL CH2564 Gents Black Leather Cuff Strap Watch with Blue Glass
Fossil£63.894.6★6,490 rev
FOSSIL CH2565 Gents Brown Leather Cuff Strap Watch with White Dial
Fossil£72.524.5★5,515 rev
Newest
by launch date
Fossil Townsman Watch for Men Automatic Three Hand Movement with Stainless Steel or Leather Strap
Fossil£211.02668 rev
Tommy Hilfiger Analogue Multifunction Quartz Watch for Men with Silicone Stainless Steel or Leather Bracelet Day & Date Sub-Dials 5ATM Water Resistant
Tommy Hilfiger£69.591,727 rev
Fossil Bronson Watch for Men 44mm Automatic Movement with Stainless Steel or Leather Strap
Fossil£135.2056 rev
Diesel Watch for Men Griffed Chronograph Movement 48 mm Gunmetal Stainless Steel Case with a Leather Strap DZ4569
Diesel£83.53236 rev
HUGO Analogue Quartz Watch for Men #First Collection with Black Stainless Steel Bracelet - 1530187
HUGO£63.521,162 rev
Trending
90-day click momentumFossil Townsman Watch for Men Automatic Three Hand Movement with Stainless Steel or Leather Strap
Fossil£211.024.3★
Diesel Watch for Men Overflow Quartz Chronograph Movement 55 mm Gunmetal Stainless Steel Case with a Silicone Strap DZ4481
Diesel£76.584.5★
Fossil Townsman Watch for Men Automatic three hand movement with Stainless steel or Leather Strap
Fossil£128.514.3★
Sekonda Mens Quartz Watch with Chronograph Display and Stainless Steel Bracelet
Sekonda£33.284.5★
Bulova Mens Designer Watch Leather Strap - Black Lunar Pilot Wrist Watch 96B251
Bulova£345.364.7★
What buyers say about tommy hilfiger mens watch
What buyers praise and complain about, mined from review topics.What buyers love
“Good for money”
“Excellent quality”
“Beautiful Design”
“Lovely elegant watch”
“Exactly as pictured”
“strap very comfortable”
“is very comfortable”
“will fit all wrist sizes”
“Adjustable”
“satisfying weight”
What buyers complain about
“very bad quality”
“then stopped working”
“Strap not long enough”
“Battery fault”
“No instruction manual available on sekonda website”
“The padding is to much on the bend of the wrist”
“the bracelet is far to short”
“Expensive”
“The bracelet feels cheap & flimsy”
“It's broke”
Top return reasons
Common questions
- Is tommy hilfiger mens watch profitable to sell on Amazon United Kingdom?
- The niche generates £1.1M/yr across 41 tracked products. 90-day search growth is -4.1%. Flapen's verdict: Skip it (42/100).
- How competitive is the tommy hilfiger mens watch niche?
- 9 brands and 27 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in tommy hilfiger mens watch?
- Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Strap/String Quality. The return rate is 3.9%.
- When does demand for tommy hilfiger mens watch peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.
- What does it cost to enter the tommy hilfiger mens watch niche?
- Listings span £17.95–£345.36; the average listing price is £89.94 (sweet spot $15–$100). The average incumbent carries 2,466 reviews — the moat a new listing must climb.