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Toddler Gloves Age 2-3

Fail

Demand is soft, at -89.8% this quarter, so Toddler Gloves Age 2-3 is a Fail.

Flapen Score
43
43 / 100
Ranks 1,718 of 2,461 Fashion niches · −5 vs the category median of 48
Market size
£71K/yr222K searches / yr
90-day growth
-89.8%search demand this quarter
Competition
57%top-5 click share · 24 brands · 39 sellers

Flapen Score

Toddler Gloves Age 2-3 against its category

The dotted line is the Fashion average. Past it, Toddler Gloves Age 2-3 is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toddler Gloves Age 2-3 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Toddler Gloves Age 2-3 222K times last year and spent an estimated £71K. The top 5 brands take 61% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

4.3% of searches ended in a purchase last week.

Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -89.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months
222K
Growth, 90 days vs prior 90
-89.8%
Conversion, latest week
4.3%
Market size, estimated
£71Ka year
Top search term
baby gloves21K searches a year

02 · Price

A sale here is worth £7.36.

Listings sell for £7.36 on average, from £3.32 to £15.00. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £7.36 that is £736 to £2K a year per listing.

Average price
£7.36under the $15 to $100 sweet spot
Price range
£3.32–£15.00
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£736–£2K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 25.4% of listings are out of stock. The average listing ranks #71 within Baby. It carries 854 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
96%
Out of stock, average day
25.4%
Average rank
#71in Baby
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
854per listing
Listings tracked
26

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Toddler Gloves Age 2-3 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£21K£28K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 rising

Sellers

39

Top-5 brand share

61%

Top 20: 96%

Top-5 click share

57%

Top 20: 94%

Open market

36%

  • 1 one enjoy26%
  • Mayoii14%
  • Soft Touch11%
  • Columbia6%
  • SATINIOR4%
  • DRESHOW3%

Demand

Toddler Gloves Age 2-3 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 95.9× · 8 of 12 months tracked

Search terms

Top Toddler Gloves Age 2-3 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baby gloves21K/yr
  • baby gloves 6-12 months12K/yr
  • toddler gloves 1-2 years28K/yr
  • kids mittens16K/yr
  • toddler mittens21K/yr
  • baby gloves 12-18 months16K/yr
  • toddler gloves age 2-328K/yr
  • mittens for toddlers9K/yr
  • mittens kids19K/yr
  • toddler mittens age 2-310K/yr

Reviews and returns

What reviews say buyers love and hate about Toddler Gloves Age 2-3

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall20%+0.45

Quite big,

They are very small

They're a bit small

Strap/String Quality13%−0.08

the string started shedding

only problem is the string broke after the first wash

the string came off both them after their first use

Quality-Overall12%−0.03

very poor quality

Only 3 stars because although it was quality

Poor quality & unsatisfactory

Durability9%−0.09

Broken after one half day

Came apart

so I don't expect them to last

Value For Money7%−0.10

Literally a waste of money

Love

Warmth21%+1.72

Nice and warm for tiny hands

Very warm

kept my daughters hands warm

Value For Money14%−0.10

Great value

Good value

They a good idea and reasonably priced

Quality-Overall11%−0.03

The mitten-type gloves are decent quality

Good quality mitten

Good Quality

Ease Of Use9%+0.82

Easy to use

Easy to put on

So easy for me to put on baby

Size-Overall9%+0.45

Nice fit

Fit my 9lb baby very well

They fit snugly

Return

1.2% Return rate 57% Fixable by listing

Size-Overall48%▅▇▃▃█▁

Quite big,

They are very small

They're a bit small

Strap/String Quality11%█▃▁▁▁▁

the string started shedding

only problem is the string broke after the first wash

the string came off both them after their first use

Quality-Overall8%▃▂█▁█▁

very poor quality

Only 3 stars because although it was quality

Poor quality & unsatisfactory

Material Quality6%▃▅▄█▁▁

Very poor quality material

Wrist Fit5%█▁▇▁▁▁

FAQ

Common Toddler Gloves Age 2-3 questions

Answered from the same tracked data.