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Timberland Boots Mens

Fail

Buyers convert on only 0.1% of searches, so Timberland Boots Mens is a Fail.

Flapen Score
34
34 / 100
Ranks 2,218 of 2,461 Fashion niches · −14 vs the category median of 48
Market size
£103K/yr1.1M searches / yr
90-day growth
-37.6%search demand this quarter
Competition
39%top-5 click share · 7 brands · 49 sellers

Flapen Score

Timberland Boots Mens against its category

The dotted line is the Fashion average. Past it, Timberland Boots Mens is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Timberland Boots Mens market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Timberland Boots Mens 1.1M times last year and spent an estimated £103K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

0.1% of searches ended in a purchase last week.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -37.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £103K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-37.6%
Conversion, latest week
0.1%
Market size, estimated
£103Ka year
Peak month
November4.4× the quietest month
Top search term
timberland boots mens542K searches a year

02 · Price

A sale here is worth £69.10.

Listings sell for £69.10 on average, from £36.51 to £127.97. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £69.10 that is £0 to £7K a year per listing.

Average price
£69.10inside the $15 to $100 sweet spot
Price range
£36.51–£127.97
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
8.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

44% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #364 within Shoes. It carries 2,642 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
85%
Out of stock, average day
1.5%
Average rank
#364in Shoes
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,642per listing
Listings tracked
41

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
57 months

Products

Top Timberland Boots Mens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

£0£4K£8K£12K£17K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

49

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

39%

Top 20: 78%

Open market

1%

  • Timberland69%
  • Timberland PRO20%
  • SAFETY LOONG5%
  • Mountain Warehouse3%
  • Epochsaga2%
  • Xpert2%
  • Open — no brand owns it (1 brand, 1%)

Demand

Timberland Boots Mens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KPrime Day '25Spike '25Black Friday '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 4.4×

Search terms

Top Timberland Boots Mens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • timberland boots mens542K/yr
  • timberland shoes mens105K/yr
  • timberland130K/yr
  • timberland boots87K/yr
  • mens timberland boots62K/yr
  • timberland shoes20K/yr
  • timberland mens13K/yr
  • timberland mens shoes10K/yr
  • timberland boots men20K/yr
  • timberland mens boots16K/yr

Reviews and returns

What reviews say buyers love and hate about Timberland Boots Mens

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability38%−0.31

I have had these boots for 5 months and they are still crippling me.

would not recommend purchasing as already falling apart complete waste of money

Comfort-Overall25%+0.31

Comfortable, the shoe seems to be a second quality one have threads pop out fron the shoes like lints

These boots are very uncomfortable

Quality-Overall13%−0.04

need improvement

Heel Support8%+0.23

the heel box was a little loose

Size-Overall8%+1.80

The first was too roomy the latter too narrow

Love

Comfort-Overall26%+0.31

Very comfortable

Comfy straight out of the box

Good comfortable boot

Value For Money24%+0.97

Amazing value for te money

Good product for this price

Worth the money

Size-Overall14%+1.80

These fit perfect

These are lightweight water with perfect sizing

After replacing from size 9.5 to UK 9, everything is great

Quality-Overall13%−0.04

Well made and quite cheap for Timberlands

Good quality

good quality

Warmth13%+1.37

They keep my partners feet dry and warm and also cool

Lovey and warm

warm

Return

8.2% Return rate 82% Fixable by listing

Size-Overall46%▇▄▆▄▆█

The first was too roomy the latter too narrow

Feet Fit12%▄▃█▇▄▆
Advertised Vs Actual Product6%▂█▃▆▁▁
Width5%▁█▁▅▆▃
Quality-Overall4%▄███▁█

need improvement

FAQ

Common Timberland Boots Mens questions

Answered from the same tracked data.