Tie
pricing outside the sweet spot ($7.64 avg) — Tie doesn't clear our bar today.
Flapen Score
Is Tie profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Tie is a £278K/yr Amazon United Kingdom market (994K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jun. Verdict: Skip it — 48/100.
Tie: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +41.6% over the last 90 days and 3.7% of searches end in a purchase.
£278K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 55 products
Top Tie products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Enlision Mens Slim Tie Checked Silk Ties for Men Classic Navy Blue Neckties for Formal Wedding Business 6cm
- Price
- £5.71
- Rating
- 4.6/5
- Reviews
- 734
- Age
- 3y ago
HISDERN Navy Blue Ties for Men Wedding Tie and Pocket Square Set Elegant Floral Tie Silk Necktie & Handkerchief Sets Party Business
- Price
- £6.73
- Rating
- 4.6/5
- Reviews
- 4,228
- Age
- 11y ago
HISDERN Navy Blue Tie Silk Skinny Tie Slim ties For Men Solid NeckTie Classic Formal Tie For Business Wedding(6cm)
- Price
- £5.05
- Rating
- 4.6/5
- Reviews
- 4,529
- Age
- 3y ago
HISDERN Mens Light Blue Ties Set 3.4 Tie and Pocket Square with Clip Gents Solid Color Necktie Hankerchief Wedding Business Formal Classic Neckties Sets for Men
- Price
- £7.53
- Rating
- 4.6/5
- Reviews
- 1,678
- Age
- 2y ago
HISDERN Baby Pink Tie for Men Skinny Ties Silk Necktie Solid Slim Formal Neckties for Wedding Party Business(6cm)
- Price
- £4.96
- Rating
- 4.5/5
- Reviews
- 1,128
- Age
- 1y ago
Trending
90-day click momentum
HISDERN Violet Tie Silk Skinny Tie Slim ties For Men Solid NeckTie Classic Formal Tie For Business Wedding(6cm)
- Price
- £4.80
- Rating
- 4.6/5
- Reviews
- 4,529
- Age
- 3y ago
HISDERN Burgundy Tie Silk Skinny Tie Slim ties For Men Solid NeckTie Classic Formal Tie For Business Wedding(6cm)
- Price
- £4.97
- Rating
- 4.6/5
- Reviews
- 4,529
- Age
- 3y ago
HISDERN Royal Blue Tie Silk Skinny Tie Slim ties For Men Solid NeckTie Classic Formal Tie For Business Wedding(6cm)
- Price
- £4.72
- Rating
- 4.6/5
- Reviews
- 4,529
- Age
- 3y ago
HISDERN Baby Pink Tie for Men Skinny Ties Silk Necktie Solid Slim Formal Neckties for Wedding Party Business(6cm)
- Price
- £4.96
- Rating
- 4.5/5
- Reviews
- 1,128
- Age
- 1y ago
HISDERN Sky Blue Tie Skinny Ties Slim Silk Necktie For Men Solid Classic Neckties for Wedding Party Business Light Blue (6cm)
- Price
- £5.00
- Rating
- 4.5/5
- Reviews
- 1,128
- Age
- 1y ago
Newest
by launch dateHISDERN Baby Pink Tie for Men Skinny Ties Silk Necktie Solid Slim Formal Neckties for Wedding Party Business(6cm)
- Price
- £4.96
- Rating
- 4.5/5
- Reviews
- 1,128
- Age
- 1y ago
HISDERN Sky Blue Tie Skinny Ties Slim Silk Necktie For Men Solid Classic Neckties for Wedding Party Business Light Blue (6cm)
- Price
- £5.00
- Rating
- 4.5/5
- Reviews
- 1,128
- Age
- 1y ago
HISDERN Tie for Men Haze Blue Tie and Pocket Square Set Classic Neck Ties for Wedding Party Business Work Neckties
- Price
- £6.61
- Rating
- 4.6/5
- Reviews
- 9,794
- Age
- 2y ago
URAQT Men Ties Classic Mens Solid Satin Neck Tie Premium Pure Color Necktie for Men Formal Black Ties for Men Business Wedding Party Work Tie 8cm Royal Blue
- Price
- £3.19
- Rating
- 4.4/5
- Reviews
- 4,052
- Age
- 2y ago
HISDERN Mens Light Blue Ties Set 3.4 Tie and Pocket Square with Clip Gents Solid Color Necktie Hankerchief Wedding Business Formal Classic Neckties Sets for Men
- Price
- £7.53
- Rating
- 4.6/5
- Reviews
- 1,678
- Age
- 2y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
Brands
14 flat
Sellers
21
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
37%
Top 20: 74%
Open market
9%
- HISDERN68%
- Enlision13%
- Barry.Wang3%
- RBOCOTT2%
- JEMYGINS2%
- URAQT2%
- Open — no brand owns it (8 brands, 9%)
Tie demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun · busiest ÷ quietest = 1.8×
Top Tie search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- tie260K/yr
- ties for men191K/yr
- mens ties114K/yr
- blue tie52K/yr
- mens tie53K/yr
- ties51K/yr
- tie and pocket square set40K/yr
- light blue tie26K/yr
- navy tie31K/yr
- mens ties uk33K/yr
What reviews say buyers love and hate about Tie
What buyers mention most, as a share of all reviews.
What buyers love
94% of reviews“The quality of the product is exactly as it looks as advertised”
“Good Value”
“Great colour”
“Accurate description”
“Design”
What buyers complain about
81% of reviews“Very poor stitching and quality, used only 2 times and the stitching came off”
“Not these slim ones”
“All wrinkled”
“Far too shiny to use”
“Cheap synthetic satin material”
Tie return rate & reasons
Why buyers send it back, as a share of all return requests.
3.3%
Return rate
81%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Tie questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
