Thongs for Women

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £147K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+9.9%

Conversion, latest week

1.3%

Market size, estimated

£147Ka year

Peak month

December1.4× the quietest month

Top search term

thongs for women256K searches a year

Listings sell for £9.74 on average, from £4.76 to £15.95. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £9.74 that is £2K to £5K a year per listing.

Average price

£9.74under the $15 to $100 sweet spot

Price range

£4.76–£15.95

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Nightwear, Lingerie & Underwear. It carries 3,655 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#12in Nightwear, Lingerie & Underwear

Average rating

4.32 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,655per listing

Listings tracked

25

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months