Thongs for Women
prices mostly outside the sweet spot ($4.76–$15.95) — Thongs for Women doesn't clear our bar today.
Flapen Score
Is Thongs for Women profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Thongs for Women is a £147K/yr Amazon United Kingdom market (1.2M searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 45/100.
Thongs for Women: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +9.9% over the last 90 days and 1.3% of searches end in a purchase.
£147K
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 25 products
Top Thongs for Women products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
FINETOO Pack of 10 Cotton Thong Womens Sexy Lingerie Briefs Tanga Hipster Underpants Thongs Set Underwear Comfortable Women Multicoloured S-XL A-10 M
- Price
- £12.57
- Rating
- 4.6/5
- Reviews
- 5,209
- Age
- 4y ago
FINETOO 6 Pack Seamless Thongs for Women Breathable Tangas Underwear No Show Strings Comfortable Thongs Panties Invisible Hipster XS-XL
- Price
- £11.14
- Rating
- 4.3/5
- Reviews
- 712
- Age
- 4y ago
FINETOO Pack of 5 Thong Womens Cotton with Low Waist Sports Waistband Thongs Underpants Women Colourful Stripes Multipack S-XL
- Price
- £10.15
- Rating
- 4.4/5
- Reviews
- 1,248
- Age
- 3y ago
flintronic 6 Pack Seamless Women Thong Underwear Sexy Ladies Panties Comfortable Quality
- Price
- £5.57
- Rating
- 4.0/5
- Reviews
- 468
- Age
- 1y ago
FINETOO 6-Pack String Thongs Ladies Tummy Control Thongs Set Breathable Thong Women Underpants High Waist Underwear Soft Panties Multipack S-XL
- Price
- £12.81
- Rating
- 4.2/5
- Reviews
- 4,863
- Age
- 4y ago
Trending
90-day click momentum
BeReady Cotton Thongs for Women - Sexy Tangas Panties - Comfortable 6er Pack S-XL S
- Price
- £11.42
- Rating
- 4.4/5
- Reviews
- 831
- Age
- 3y ago
ohyeahlady Women Adjustable Lace Tangas Knickers Soft Stretchy Hollow Out Thongs Hipster Panties Plus Size Smooth Underwear Pink Knickers Size 10
- Price
- £5.80
- Rating
- 4.2/5
- Reviews
- 74
- Age
- 2y ago
ohyeahlady Womens Sexy Thong Naughty Lace Underwear Stretchy Low Rise Knickers Ladies Panties Hipster Bikini Briefs Black UK 8-10
- Price
- £6.37
- Rating
- 4.4/5
- Reviews
- 212
- Age
- 3y ago
FINETOO Pack of 10 Cotton Thong Womens Sexy Lingerie Briefs Tanga Hipster Underpants Thongs Set Underwear Comfortable Women Multicoloured S-XL A-10 M
- Price
- £12.57
- Rating
- 4.6/5
- Reviews
- 5,209
- Age
- 4y ago
Risipu 6 Pack Seamless G-String Thongs for Women Breathable Underwear Low Rise T-back Panties Comfortable Stretch Sexy (UK Alpha S Regular Regular Black)
- Price
- £7.39
- Rating
- 3.6/5
- Reviews
- 28
- Age
- 9mo ago
Newest
by launch dateRisipu 6 Pack Seamless G-String Thongs for Women Breathable Underwear Low Rise T-back Panties Comfortable Stretch Sexy (UK Alpha S Regular Regular Black)
- Price
- £7.39
- Rating
- 3.6/5
- Reviews
- 28
- Age
- 9mo ago
ALL OF SHE Lace Thongs for Women Sexy Breathable Lace Thong Panties 6 Pack Womens Lingerie Underwear Set Soft & Seamless Design Size M
- Price
- £9.45
- Rating
- 4.4/5
- Reviews
- 253
- Age
- 1y ago
3 Pack Lace Bow Thongs Women Sexy Panties Low Waist Panties (Medium)
- Price
- £4.76
- Rating
- 3.8/5
- Reviews
- 119
- Age
- 1y ago
flintronic 6 Pack Seamless Women Thong Underwear Sexy Ladies Panties Comfortable Quality
- Price
- £5.57
- Rating
- 4.0/5
- Reviews
- 468
- Age
- 1y ago
ohyeahlady Women Adjustable Lace Tangas Knickers Soft Stretchy Hollow Out Thongs Hipster Panties Plus Size Smooth Underwear Pink Knickers Size 10
- Price
- £5.80
- Rating
- 4.2/5
- Reviews
- 74
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 falling
Sellers
16
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
50%
Top 20: 94%
Open market
11%
- FINETOO48%
- BeReady12%
- COLOROSES11%
- VOENXE8%
- ohyeahlady6%
- flintronic5%
- Open — no brand owns it (7 brands, 11%)
Thongs for Women demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Thongs for Women search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- thongs for women256K/yr
- thongs221K/yr
- thong170K/yr
- womens thongs75K/yr
- seamless thongs for women46K/yr
- cotton thongs for women49K/yr
- g string thongs for women62K/yr
- womens thongs multipack28K/yr
- cotton thongs27K/yr
- womens g-strings thongs & tangas32K/yr
What reviews say buyers love and hate about Thongs for Women
What buyers mention most, as a share of all reviews.
What buyers love
96% of reviews“Very comfortable and arrived on time”
“Best quality pants bought for the price”
“Great thongs fit perfect so comfortable super soft will definitely be buying more”
“Underwear is okay for the price if you dont mind it being messed around with”
“I feel cool thong”
What buyers complain about
89% of reviews“Cheap and poor quality product”
“They fabric is very cheap”
“sizing is far from accurate”
“Small size some of the knickers don't have much stretch if at all”
“Arrived with a hole”
Common Thongs for Women questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
