Thomas the Tank Engine

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £312K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-10.9%

Conversion, latest week

1.4%

Market size, estimated

£312Ka year

Peak month

December2.2× the quietest month

Top search term

thomas the tank engine605K searches a year

Listings sell for £17.26 on average, from £4.11 to £96.42. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At £17.26 that is £2K to £4K a year per listing.

Average price

£17.26inside the $15 to $100 sweet spot

Price range

£4.11–£96.42

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

60% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #170 within Boys. It carries 553 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

87%

Out of stock, average day

8.5%

Average rank

#170in Boys

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

553per listing

Listings tracked

30

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months