Thermal Underwear Womens

Shoppers searched for this 796K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -80.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £80K a year.

Searches, last 12 months

796K

Growth, 90 days vs prior 90

-80.3%

Conversion, latest week

0.8%

Market size, estimated

£80Ka year

Peak month

November32.3× the quietest month

Top search term

thermal tops womens161K searches a year

Listings sell for £12.86 on average, from £4.90 to £26.40. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At £12.86 that is £0 to £1K a year per listing.

Average price

£12.86under the $15 to $100 sweet spot

Price range

£4.90–£26.40

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 34.4% of listings are out of stock. The average listing ranks #793 within Activewear. It carries 2,527 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

90%

Out of stock, average day

34.4%

Average rank

#793in Activewear

Average rating

4.37 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,527per listing

Listings tracked

120

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months