The Walking Dead
FailBuyers convert on only 0.1% of searches, so The Walking Dead is a Fail.
- Flapen Score
- 47 / 100Ranks 1,282 of 2,461 Fashion niches · −1 vs the category median of 4847
- Market size
- £11K/yr1.3M searches / yr
- 90-day growth
- +18.9%search demand this quarter
- Competition
- 48%top-5 click share · 17 brands · 38 sellers
Flapen Score
The Walking Dead against its category
The dotted line is the Fashion average. Past it, The Walking Dead is stronger. Inside it, weaker.
Market
The The Walking Dead market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for The Walking Dead 1.3M times last year and spent an estimated £11K. The top 5 brands take 68% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
0.1% of searches ended in a purchase last week.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £11K a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- +18.9%
- Conversion, latest week
- 0.1%
- Market size, estimated
- £11Ka year
- Top search term
- the walking dead1.0M searches a year
02 · Price
A sale here is worth £12.61.
Listings sell for £12.61 on average, from £5.09 to £29.78. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £12.61 that is £0 to £1K a year per listing.
- Average price
- £12.61under the $15 to $100 sweet spot
- Price range
- £5.09–£29.78
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
59% of listings pay for placement with sponsored ads. 48% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #2,119 within Jumpers, Cardigans & Sweatshirts. It carries 121 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 48%
- Out of stock, average day
- 5.3%
- Average rank
- #2,119in Jumpers, Cardigans & Sweatshirts
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 121per listing
- Listings tracked
- 27
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top The Walking Dead products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Snapit Walking Dead Zombie TV Show Inspired Hoodie -Quality printed Mens Hoodie for Kids/Women/UK Men - Unisex Hooded Jumper with Kangroo Pockets Grey
- Price
- £12.78
- Rating
- 4.9/5
- Reviews
- 17
- Age
- 1y ago

AKTAP Horror Movie Gifts Walking Movie Characters Crossbody Bag Dead Fans Shoulder Handbag Zombies Phone Purse with Strap (CB Dont Open Dead Inside Mini CB-HT)
- Price
- £10.35
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 1y ago

Snapit Walking Dead Zombie TV Show Inspired Hoodie -Quality printed Mens Hoodie for Kids/Women/UK Men - Unisex Hooded Jumper with Kangroo Pockets Wine
- Price
- £12.76
- Rating
- 4.9/5
- Reviews
- 17
- Age
- 1y ago

Tee Monkey Watching WD Socks One Size Black Funny Joke Walking Gift Idea Him Her Dead Fan Lover
- Price
- £5.68
- Rating
- 4.6/5
- Reviews
- 255
- Age
- 8y ago

DW Lucille Negans Bat The Walking Dead Merchandise Keychain for Men Women Car Lucille Bat Keyring For Fans Of Negan.
- Price
- £6.96
- Rating
- 4.6/5
- Reviews
- 571
- Age
- 7y ago
Trending
90-day click momentum
AYYOHON Mens 3D Printed Hoodie TWD Zombie Sweatshirt Skeleton Skull Hooded Zip Up Jacket Walking Cosplay Dead Pullover L
- Price
- £24.95
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 1y ago

Snapit Walking Dead Zombie TV Show Inspired Hoodie -Quality printed Mens Hoodie for Kids/Women/UK Men - Unisex Hooded Jumper with Kangroo Pockets Black
- Price
- £12.34
- Rating
- 4.9/5
- Reviews
- 17
- Age
- 1y ago

The Walking Dead Full Cast Signed Autograph Signature A4 Poster Photo Print Photograph Artwork Wall Art Picture Present Memorabilia Gift (A3 POSTER ONLY)
- Price
- £10.82
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 1y ago

Snapit Walking Dead Zombie TV Show Inspired Hoodie -Quality printed Mens Hoodie for Kids/Women/UK Men - Unisex Hooded Jumper with Kangroo Pockets Royal
- Price
- £12.56
- Rating
- 4.9/5
- Reviews
- 17
- Age
- 1y ago

Snapit Walking Dead Zombie TV Show Inspired Hoodie -Quality printed Mens Hoodie for Kids/Women/UK Men - Unisex Hooded Jumper with Kangroo Pockets Wine
- Price
- £12.76
- Rating
- 4.9/5
- Reviews
- 17
- Age
- 1y ago
Newest
by launch date
AYYOHON Mens 3D Printed Hoodie TWD Zombie Sweatshirt Skeleton Skull Hooded Zip Up Jacket Walking Cosplay Dead Pullover L
- Price
- £24.95
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 1y ago

AKTAP Horror Movie Gifts Walking Movie Characters Crossbody Bag Dead Fans Shoulder Handbag Zombies Phone Purse with Strap (CB Dont Open Dead Inside Mini CB-HT)
- Price
- £10.35
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 1y ago

The Walking Dead Full Cast Signed Autograph Signature A4 Poster Photo Print Photograph Artwork Wall Art Picture Present Memorabilia Gift (A3 POSTER ONLY)
- Price
- £10.82
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 1y ago

Snapit Walking Dead Zombie TV Show Inspired Hoodie -Quality printed Mens Hoodie for Kids/Women/UK Men - Unisex Hooded Jumper with Kangroo Pockets Grey
- Price
- £12.78
- Rating
- 4.9/5
- Reviews
- 17
- Age
- 1y ago

Snapit Walking Dead Zombie TV Show Inspired Hoodie -Quality printed Mens Hoodie for Kids/Women/UK Men - Unisex Hooded Jumper with Kangroo Pockets Wine
- Price
- £12.76
- Rating
- 4.9/5
- Reviews
- 17
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
38
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
48%
Top 20: 92%
Open market
27%
- Snapit40%
- AKTAP10%
- Tee Monkey7%
- GIFTVILLE MAKE THEM HAPPY5%
- Lewistons-Of-London5%
- Fuman5%
Demand
The Walking Dead search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5× · 7 of 12 months tracked
Search terms
Top The Walking Dead search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- the walking dead1.0M/yr
- walking dead97K/yr
- twd34K/yr
- the walking dead merchandise21K/yr
- walking dead merchandise25K/yr
- walking dead gifts6K/yr
Reviews and returns
What reviews say buyers love and hate about The Walking Dead
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
quality is awful
Love
Decent quality
Quality for TWD Fans
decent quality
As described
Exactly as seen
just as described
Nice gift for the wall
good value
Good price
Return
0.6% Return rate 71% Fixable by listing
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common The Walking Dead questions
Answered from the same tracked data.









