The Polar Express

Shoppers searched for this 741K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -45.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.

Searches, last 12 months

741K

Growth, 90 days vs prior 90

-45.6%

Conversion, latest week

0.2%

Market size, estimated

£36Ka year

Peak month

December256.8× the quietest month

Top search term

the polar express643K searches a year

Listings sell for £26.91 on average, from £7.37 to £107.24. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £26.91 that is £0 to £3K a year per listing.

Average price

£26.91inside the $15 to $100 sweet spot

Price range

£7.37–£107.24

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

2.4%of orders · Amazon United Kingdom median 0.6%

56% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #5,191 within Boys. It carries 156 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

56%

Out of stock, average day

18.9%

Average rank

#5,191in Boys

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

156per listing

Listings tracked

9

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months