How competitive is the Tennents Lager Cans niche on Amazon United Kingdom?

5 brands and 20 sellers compete in Tennents Lager Cans on Amazon United Kingdom. The top 5 Tennents Lager Cans products take 80% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Tennents Lager Cans niche?

Tennents Lager Cans sells for £19.69 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £6.44–£53.41. The average incumbent carries 488 reviews — the moat a new listing must climb.

Tennents Lager Cans

brand-locked demand (top 5 brands take 100% of clicks) — Tennents Lager Cans doesn't clear our bar today.

Signals Low Review Barrier

Flapen Score

Skip it

This niche Category average

Is Tennents Lager Cans profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Tennents Lager Cans is a £59K/yr Amazon United Kingdom market (85K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.

Tennents Lager Cans: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +42.8% over the last 90 days and 3.5% of searches end in a purchase.

£59K

revenue / yr

Units sold / yr5K

Search volume / yr+42.8%85K

Conversion rate3.5%

Avg price£19.69

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 20

Top-5 product click share80%

Open market0%

Avg brand age67 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 10 products

Top Tennents Lager Cans products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Bawbags Tennents Cotton Boxer Shorts M - Mens Boxers - Breathable 95% Cotton Stretch Fabric - Rude Funny Underwear for Men - Comfortable Stylish Novelty Mens Underpants Funky Printed Gift Idea Item

Price: £12.23
Rating: 4.6/5
Reviews: 159
Age: 8y ago

Bawbags Tennents Cotton Boxer Shorts L - Mens Boxers - Breathable 95% Cotton Stretch Fabric - Rude Funny Underwear for Men - Comfortable Stylish Novelty Mens Underpants Funky Printed Gift Idea Item

Price: £12.07
Rating: 4.6/5
Reviews: 159
Age: 8y ago

Tennents 15x440ml

Price: £18.25
Rating: 4.7/5
Reviews: 74
Age: 5y ago

Tennents 8 Pack Cans + 2 Celebration Spirits Beer Mats

Price: £17.37
Rating: 4.5/5
Reviews: 2
Age: 9mo ago

Tennents Lager Beer 10 x 440ml

Price: £12.14
Rating: 4.7/5
Reviews: 45
Age: 5y ago

Newest

by launch date

Tennents 8 Pack Cans + 2 Celebration Spirits Beer Mats

Price: £17.37
Rating: 4.5/5
Reviews: 2
Age: 9mo ago

Tennents 15x440ml

Price: £18.25
Rating: 4.7/5
Reviews: 74
Age: 5y ago

Stella Artois Premium Lager Beer Can 440ml (Pack of 18) Packaging May Vary

Price: £11.39
Rating: 4.7/5
Reviews: 4,200
Age: 5y ago

Tennents Super Strong Lager Beer 7.5% ABV - Ideal Beer Party Pack - 500 ml x 24

Price: £53.41
Rating: 4.5/5
Reviews: 51
Age: 5y ago

Tennents Lager Beer 10 x 440ml

Price: £12.14
Rating: 4.7/5
Reviews: 45
Age: 5y ago

Competition: brands, sellers & click share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

Bawbags53%
Tennent’s27%
Celebration Spirits10%
Tennent's7%
STELLA ARTOIS3%

Tennents Lager Cans demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume85KCVR3.5%Products10Brands5Top 5 Brands100%OOS Rate5.5%Rating4.6★Reviews488Avg BSR#137

Top Tennents Lager Cans search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

tennents lager cans37K/yr +22.0%3.7% conv.
tennents lager19K/yr +82.3%0.9% conv.
tennents17K/yr +78.9%1.6% conv.
tennents lager cans 248K/yr +4.0%1.3% conv.
tennants3K/yr +43.1%1.8% conv.

What reviews say buyers love and hate about Tennents Lager Cans

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews

Value For Money46%

“Great price”

Alcohol Flavor18%

“Great beer,”

Taste-Overall10%

“Classic taste”

Quality-Overall9%

“Good product”

Flavor6%

“great tasting lager”

What buyers complain about

72% of reviews

Value For Money50%

“Overpriced”

Alcohol Content11%

“but this must be non alcoholic even though the cans say 4.6%”

Stale/Rotten/Spoiled11%

“i am not even remotely fresh”

Common Tennents Lager Cans questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tennents Lager Cans 43/100 on Amazon United Kingdom — Skip it. The niche generates £59K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +42.8% over the last 90 days.

Tennents Lager Cans buyers on Amazon United Kingdom complain most about Value For Money, Alcohol Content, Stale/Rotten/Spoiled, the themes mined from the niche's reviews. Its return rate is 0.2%.