Tartan Scarf

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -62.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

-62.7%

Conversion, latest week

2.2%

Market size, estimated

£24Ka year

Peak month

January10.9× the quietest month

Top search term

tartan scarf42K searches a year

Listings sell for £15.39 on average, from £4.08 to £48.28. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £15.39 that is £0 to £2K a year per listing.

Average price

£15.39inside the $15 to $100 sweet spot

Price range

£4.08–£48.28

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

1.7%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 26.1% of listings are out of stock. The average listing ranks #518 within Accessories. It carries 845 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

68%

Out of stock, average day

26.1%

Average rank

#518in Accessories

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

845per listing

Listings tracked

60

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months