Swimming Costume Women

Shoppers searched for this 5.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +40.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £413K a year.

Searches, last 12 months

5.3M

Growth, 90 days vs prior 90

+40.7%

Conversion, latest week

0.4%

Market size, estimated

£413Ka year

Peak month

July2.8× the quietest month

Top search term

swimming costume women1.6M searches a year

Listings sell for £17.44 on average, from £4.75 to £34.34. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £17.44 that is £2K to £4K a year per listing.

Average price

£17.44inside the $15 to $100 sweet spot

Price range

£4.75–£34.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

8.7%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #110 within Sport Specific Clothing. It carries 1,777 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

99%

Out of stock, average day

2.9%

Average rank

#110in Sport Specific Clothing

Average rating

4.30 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,777per listing

Listings tracked

260

91 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

91

Successful launches

6Amazon's first-year sales bar

Average brand age

39 months