super kitties
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Review moat
Great426.35avg incumbent reviews — the moat a new listing must climb
Avg price
Good£14.91avg listing price — sweet spot $15–$100
Price range
Good£4.10–£45.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad£84K£84K/yr · 128K searches
Growth
Bad-26.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, super kitties is a £84K/yr Amazon United Kingdom market (128K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
super kitties market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- £60K–£75K
- units × avg price
- Conversion rate
- 4.4%
- Avg BSR
- #387
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 58%
- Out of stock
- 10.8%
- Avg brand age
- 28 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
4 falling
Sellers
72
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
43%
Top 20: 92%
Open market
0%
- Disney59%
- Just Play38%
- Disney Store2%
- Jada1%
Demand & seasonality
Weekly Amazon search volume, last 83 weeks — -26.6% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.1×
Top super kitties search terms
- super kitties59K/yr
- superkitties37K/yr
- super kitties toys19K/yr
- superkitties toys9K/yr
- super kitty5K/yr
Top super kitties products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Disney SuperKitties Girls Pyjamas Long Sleeve Kids Pjs Adorable Girls Pyjama Sets Purple 3-4 Years
Disney£14.244.5★81 rev
Disney SuperKitties Girls Pyjamas Short Sleeve Girls Pjs Kids Short Pyjamas Purple 3-4 Years
Disney£13.054.5★81 rev
Disney SuperKitties Girls Pyjamas Short Sleeve Girls Pjs Kids Short Pyjamas Purple 6-7 Years
Disney£12.934.5★81 rev
Just Play SuperKitties Hero Squad Figure Set
Just Play£8.874.6★1,507 rev
Just Play Disney Junior SuperKitties Purr N Go Lights and Sounds Playset 10 Pieces Articulated Figures Kids Toys for Ages 3 Up
Just Play£33.554.7★123 rev
Newest
by launch dateDisney SuperKitties Girls Pyjamas Short Sleeve Girls Pjs Kids Short Pyjamas Purple 3-4 Years
Disney£13.0581 rev
Disney SuperKitties Girls Pyjamas Short Sleeve Girls Pjs Kids Short Pyjamas Purple 6-7 Years
Disney£12.9381 rev
Disney SuperKitties Girls Pyjamas Short Sleeve Girls Pjs Kids Short Pyjamas Purple 4-5 Years
Disney£12.9881 rev
Disney SuperKitties Girls Pyjamas Short Sleeve Girls Pjs Kids Short Pyjamas Purple 7-8 Years
Disney£12.9181 rev
Disney Super Kitties Girls Tshirt Short Sleeve Kids T-Shirts Summer Clothes for Girls 3-4 Years Pink
Disney£8.5810 rev
Trending
90-day click momentumDisney Super Kitties Girls Tshirt Short Sleeve Kids T-Shirts Summer Clothes for Girls 7-8 Years Pink
Disney£8.274.4★
Disney Super Kitties Girls Tshirt Short Sleeve Kids T-Shirts Summer Clothes for Girls 5-6 Years Pink
Disney£8.284.4★
Disney Super Kitties Girls Tshirt Short Sleeve Kids T-Shirts Summer Clothes for Girls 6-7 Years Pink
Disney£8.744.4★
Disney SuperKitties Girls Pyjamas Short Sleeve Girls Pjs Kids Short Pyjamas Purple 6-7 Years
Disney£12.934.5★
Disney SuperKitties Girls Pyjamas Short Sleeve Girls Pjs Kids Short Pyjamas Purple 3-4 Years
Disney£13.054.5★
What buyers say about super kitties
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality figures”
“Nice toy for a toddler”
“Value for money”
“As shown”
“colorful”
“Super kittie”
“Easy to use”
“As described, great fit”
“The fabric is soft, comfortable, and feels well made”
“The sparkly print is so cute without being over the top”
What buyers complain about
“Just feels very cheap and nasty”
“there's scratches on them too”
“Bigger then pictured”
Top return reasons
Common questions
- Is super kitties profitable to sell on Amazon United Kingdom?
- The niche generates £84K/yr across 26 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -26.6%. Flapen's verdict: Skip it (45/100).
- How competitive is the super kitties niche?
- 4 brands and 72 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in super kitties?
- Top complaints mined from reviews: Quality-Overall, Scratch Resistance, Size-Overall. The return rate is 1.0%.
- When does demand for super kitties peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 3.1× the quietest.
- What does it cost to enter the super kitties niche?
- Listings span £4.10–£45.89; the average listing price is £14.91 (sweet spot $15–$100). The average incumbent carries 426 reviews — the moat a new listing must climb.