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Suit Bag

Pass

Suit Bag scores 69 out of 100, a Pass. Shoppers spend $875K a year here, search demand grew +12.8% this quarter, and returns run at 0.8% of orders.

Flapen Score
69
69 / 100
Top 1% of 2,461 Fashion niches · +21 vs the category median of 48
Market size
£875K/yr790K searches / yr
90-day growth
+12.8%search demand this quarter
Competition
49%top-5 click share · 24 brands · 31 sellers

Flapen Score

Suit Bag against its category

The dotted line is the Fashion average. Past it, Suit Bag is stronger. Inside it, weaker.

69Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Suit Bag market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Suit Bag 790K times last year and spent an estimated £875K. The top 5 brands take 51% of clicks. Flapen scores it 69 out of 100, a Pass.

01 · Demand

9.0% of searches ended in a purchase last week.

Shoppers searched for this 790K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £875K a year.

Searches, last 12 months
790K
Growth, 90 days vs prior 90
+12.8%
Conversion, latest week
9.0%
Market size, estimated
£875Ka year
Peak month
September1.4× the quietest month
Top search term
suit bag194K searches a year

02 · Price

A sale here is worth £12.27.

Listings sell for £12.27 on average, from £4.09 to £49.63. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At £12.27 that is £18K to £25K a year per listing.

Average price
£12.27under the $15 to $100 sweet spot
Price range
£4.09–£49.63
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
1,500–2,000
Revenue per listing a year
£18K–£25K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #26 within Luggage & Travel Gear. It carries 1,354 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
4.4%
Average rank
#26in Luggage & Travel Gear
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,354per listing
Listings tracked
30

04 · Newcomers

Amazon counts 4 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
39 months

Products

Top Suit Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

£0£44K£88K£131K£175K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

31

Top-5 brand share

51%

Top 20: 96%

Top-5 click share

49%

Top 20: 89%

Open market

42%

  • HANGERWORLD18%
  • ZEGUR10%
  • MATEIN8%
  • Dntorx8%
  • Yelinosk7%
  • Niviy7%

Demand

Suit Bag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Suit Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • suit bag194K/yr
  • suit carriers for men89K/yr
  • suit carrier76K/yr
  • garment bags74K/yr
  • suit bags for men64K/yr
  • suit cover51K/yr
  • suit covers for men41K/yr
  • suit bags32K/yr
  • garment bag32K/yr
  • suit covers22K/yr

Reviews and returns

What reviews say buyers love and hate about Suit Bag

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall24%−0.07

Cheap quality

Rubbish quality

Low quality product

Thickness9%−0.10

thin flimsy feeling material

They aren't very thick

They are fairly thin PEVA material

Size-Overall9%+0.38

the bags are just a bit too short

A bit too short

Size is tiny

Strength8%−0.08

They are a little flimsy

Flimsy

not even close to sturdy enough

Durability6%−0.07

not durable

Broke after one use

and is already broken

Love

Quality-Overall23%−0.07

The quality of the bags is very good

good quality covers

Excellent product

Value For Money20%+1.86

Good Value

Excellent value

Excellent value

Size-Overall11%+0.38

Perfect Fit

Good size plenty of room

They are generous in size so you don't have to cram things in

Advertised Vs Actual Product8%+0.64

As advertised

Exactly what we needed

As described

Ease Of Use4%+0.25

Easy to use

Easy to carry

very handy

Return

0.8% Return rate 44% Fixable by listing

Size-Overall33%█▇▆▅▇▆

the bags are just a bit too short

A bit too short

Size is tiny

Quality-Overall17%▄▄▅▇█▇

Cheap quality

Rubbish quality

Low quality product

Material Quality8%▃█▆█▅█

The material is quite thin

The material used are quite cheap

Very thin plasticky material

Thin6%▅█▇▆▅▂

Very thin

A little on the thin side

The quality is not there feel thin

Strength6%▃▄██▄▅

They are a little flimsy

Flimsy

not even close to sturdy enough

FAQ

Common Suit Bag questions

Answered from the same tracked data.