Stray Kids Lightstick
FailDemand is soft, at -48.5% this quarter, so Stray Kids Lightstick is a Fail.
- Flapen Score
- 37 / 100Ranks 2,090 of 2,461 Fashion niches · −11 vs the category median of 4837
- Market size
- £34K/yr77K searches / yr
- 90-day growth
- -48.5%search demand this quarter
- Competition
- 83%top-5 click share · 9 brands · 21 sellers
Flapen Score
Stray Kids Lightstick against its category
The dotted line is the Fashion average. Past it, Stray Kids Lightstick is stronger. Inside it, weaker.
Market
The Stray Kids Lightstick market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Stray Kids Lightstick 77K times last year and spent an estimated £34K. The top 5 brands take 88% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
2.2% of searches ended in a purchase last week.
Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -48.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £34K a year.
- Searches, last 12 months
- 77K
- Growth, 90 days vs prior 90
- -48.5%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £34Ka year
- Peak month
- July2.7× the quietest month
- Top search term
- stray kids lightstick43K searches a year
02 · Price
A sale here is worth £20.32.
Listings sell for £20.32 on average, from £5.63 to £57.71. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At £20.32 that is £2K to £5K a year per listing.
- Average price
- £20.32inside the $15 to $100 sweet spot
- Price range
- £5.63–£57.71
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
36% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #1,196 within Luggage & Travel Gear. It carries 195 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 36%
- Prime listings
- 73%
- Out of stock, average day
- 11.5%
- Average rank
- #1,196in Luggage & Travel Gear
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 195per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 17 months
Products
Top Stray Kids Lightstick products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
STRAYKIDS OFFICIAL LIGHT STICK Ver.2 + 1 Miniature Keyring
- Price
- £57.71
- Rating
- 4.4/5
- Reviews
- 24
- Age
- 1y ago

Stray Kids - Official Light Stick Ver.2
- Price
- £45.33
- Rating
- 4.7/5
- Reviews
- 1,663
- Age
- 2y ago

YinHaong Stray Kids Official Fluorescent Rod Ver 2 Kpop Product
- Price
- £41.00
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 2y ago

NlsqUK Stray Luminous Light Stick Mini Lightstick Keychain Pendant Handbag Wallet Schoolbag Lighted Keychain Concert Supplies for Fans Gifts
- Price
- £14.17
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 1y ago

AKTAP SKZ Merch Bag SKZ Its a Kpop Thing Crossbody Bag K-Pop Lover Gifts SKZ Travel Purse SKZ K-Pop Boy Band Shoulder Bag (CB SKZ CB-HT)
- Price
- £10.88
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
Trending
90-day click momentum
AKTAP SKZ Merch Bag SKZ Its a Kpop Thing Crossbody Bag K-Pop Lover Gifts SKZ Travel Purse SKZ K-Pop Boy Band Shoulder Bag (CB SKZ CB-HT)
- Price
- £10.88
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

TOYMIS Lightstick Cover for Stray Kids Cartoon Character Lightstick Holder Soft Plush Cloth Support Display Holder Compatible with Stray Kids Light Stick Ver1.0/2.0 (White Cat)
- Price
- £5.63
- Rating
- 4.6/5
- Reviews
- 86
- Age
- 1y ago

AKTAP SKZ Gifts K-Pop SKZ Crossbody Bag K-Pop Characters Shoulder Bag SKZ Merchandise for K-Pop Fans Gift SKZ Travel Purse (CB SK- Z H CB-HT)
- Price
- £12.64
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 1y ago

NlsqUK Stray Luminous Light Stick Mini Lightstick Keychain Pendant Handbag Wallet Schoolbag Lighted Keychain Concert Supplies for Fans Gifts
- Price
- £14.17
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 1y ago

STRAYKIDS OFFICIAL LIGHT STICK Ver.2 + 1 Miniature Keyring
- Price
- £57.71
- Rating
- 4.4/5
- Reviews
- 24
- Age
- 1y ago
Newest
by launch date
XYYYHTL Concerts Lightstick Ver 2 Keychain SK Light Stick BangChan Lee Know Changbin Hyunjin Han Felix Seungmin I.N Lightstick Keychain for Fans
- Price
- £9.61
- Rating
- 4.5/5
- Reviews
- 5
- Age
- 9mo ago

TOYMIS Lightstick Cover for Stray Kids Cartoon Character Lightstick Holder Soft Plush Cloth Support Display Holder Compatible with Stray Kids Light Stick Ver1.0/2.0 (White Cat)
- Price
- £5.63
- Rating
- 4.6/5
- Reviews
- 86
- Age
- 1y ago

TOYMIS Lightstick Cover for SK Cartoon Character Lightstick Holder Soft Plush Cloth Support Display Holder Compatible with SK Light Stick Ver1.0/2.0 (Yellow Chicken)
- Price
- £5.75
- Rating
- 4.6/5
- Reviews
- 86
- Age
- 1y ago

NlsqUK Stray Luminous Light Stick Mini Lightstick Keychain Pendant Handbag Wallet Schoolbag Lighted Keychain Concert Supplies for Fans Gifts
- Price
- £14.17
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 1y ago

AKTAP SKZ Gifts K-Pop SKZ Crossbody Bag K-Pop Characters Shoulder Bag SKZ Merchandise for K-Pop Fans Gift SKZ Travel Purse (CB SK- Z H CB-HT)
- Price
- £12.64
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
21
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
7%
- Generic34%
- cokodive30%
- AKTAP11%
- YinHaong7%
- NlsqUK7%
- TOYMIS5%
- Open — no brand owns it (3 brands, 7%)
Demand
Stray Kids Lightstick search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Nov, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Stray Kids Lightstick search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stray kids lightstick43K/yr
- skz lightstick15K/yr
- straykids lightstick10K/yr
- stray kids light stick5K/yr
- stray kids lightstick ver 25K/yr
Reviews and returns
What reviews say buyers love and hate about Stray Kids Lightstick
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
just maybe a bit expensive
Over priced for what it is
I hated the price
The lighr won't turn on even with new batteries
the batteries run out quite quickly
Worked for just over a month then no battery change helped
very flimsy
Very flimsy and I received just 1 when I should have received 2 in the package
Won't turn on
It didnt work
Flickering OLED screen
Love
Does what it should
does the job
Do exactly what they need to
it connected to my phone straight away
Once connected there are no issues
Best light ever
apart from that the lightstick is amazing
Good size bag
The plush material feels nice
Return
0.9% Return rate 5% Fixable by listing
Won't turn on
It didnt work
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stray Kids Lightstick questions
Answered from the same tracked data.









