Step Dad Gifts

Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +523.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £104K a year.

Searches, last 12 months

270K

Growth, 90 days vs prior 90

+523.7%

Conversion, latest week

4.7%

Market size, estimated

£104Ka year

Peak month

June20.4× the quietest month

Top search term

step dad gifts83K searches a year

Listings sell for £8.23 on average, from £3.17 to £17.46. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £8.23 that is £0 to £823 a year per listing.

Average price

£8.23under the $15 to $100 sweet spot

Price range

£3.17–£17.46

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

£0–£823

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #1,348 within Luggage & Travel Gear. It carries 219 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

93%

Out of stock, average day

7.2%

Average rank

#1,348in Luggage & Travel Gear

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

219per listing

Listings tracked

58

14 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

3Amazon's first-year sales bar

Average brand age

31 months