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Star Wars Dressing Gown Mens

Fail

Shoppers spend an estimated $0 a year here, so Star Wars Dressing Gown Mens is a Fail.

Flapen Score
37
37 / 100
Ranks 2,090 of 2,461 Fashion niches · −11 vs the category median of 48
Market size
£0/yr28K searches / yr
90-day growth
-22.4%search demand this quarter
Competition
55%top-5 click share · 13 brands · 17 sellers

Flapen Score

Star Wars Dressing Gown Mens against its category

The dotted line is the Fashion average. Past it, Star Wars Dressing Gown Mens is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Star Wars Dressing Gown Mens market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Star Wars Dressing Gown Mens 28K times last year and spent an estimated £0. The top 5 brands take 86% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-22.4%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Peak month
December12.4× the quietest month
Top search term
star wars dressing gown11K searches a year

02 · Price

A sale here is worth £27.67.

Listings sell for £27.67 on average, from £14.82 to £43.61. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £27.67 that is £0 to £3K a year per listing.

Average price
£27.67inside the $15 to $100 sweet spot
Price range
£14.82–£43.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #260 within Jumpers, Cardigans & Sweatshirts. It carries 1,172 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
50%
Out of stock, average day
6.8%
Average rank
#260in Jumpers, Cardigans & Sweatshirts
Average rating
4.62 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,172per listing
Listings tracked
26

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Star Wars Dressing Gown Mens products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.

£0£0£0£0£01101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

17

Est. top-5 brand share

86%

Top 20: 100%

Est. top-5 click share

55%

Top 20: 94%

Open market

11%

  • Star Wars70%
  • Groovy5%
  • Only Fools and Horses5%
  • Disney3%
  • nezafly3%
  • costumebase3%
  • Open — no brand owns it (7 brands, 11%)

Demand

Star Wars Dressing Gown Mens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 12.4×

Search terms

Top Star Wars Dressing Gown Mens search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • star wars dressing gown11K/yr
  • mens novelty dressing gown8K/yr
  • star wars dressing gown mens3K/yr
  • jedi dressing gown4K/yr
  • jedi dressing gown mens2K/yr

Reviews and returns

What reviews say buyers love and hate about Star Wars Dressing Gown Mens

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Value For Money”
1.2%of orders come back
“For price this was so dissapointing”
A buyer, on “Value For Money”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Star Wars Dressing Gown Mens questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data