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Spiderman Costume Adult

Fail

Buyers convert on only 0.7% of searches, so Spiderman Costume Adult is a Fail.

Flapen Score
36
36 / 100
Ranks 2,138 of 2,461 Fashion niches · −12 vs the category median of 48
Market size
£51K/yr302K searches / yr
90-day growth
-20.5%search demand this quarter
Competition
63%top-5 click share · 7 brands · 33 sellers

Flapen Score

Spiderman Costume Adult against its category

The dotted line is the Fashion average. Past it, Spiderman Costume Adult is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spiderman Costume Adult market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Spiderman Costume Adult 302K times last year and spent an estimated £51K. The top 5 brands take 97% of clicks. Demand peaks in Oct–Nov. Flapen scores it 36 out of 100, a Fail.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 302K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
302K
Growth, 90 days vs prior 90
-20.5%
Conversion, latest week
0.7%
Market size, estimated
£51Ka year
Peak month
October7.5× the quietest month
Top search term
spiderman costume adult126K searches a year

02 · Price

A sale here is worth £23.68.

Listings sell for £23.68 on average, from £7.02 to £50.69. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £23.68 that is £0 to £2K a year per listing.

Average price
£23.68inside the $15 to $100 sweet spot
Price range
£7.02–£50.69
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
4.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #1,569 within Nightwear. It carries 247 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
9.4%
Average rank
#1,569in Nightwear
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
247per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Spiderman Costume Adult products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£15K£20K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

33

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

2%

  • Rubies45%
  • Marvel37%
  • Everglamour7%
  • marvel5%
  • Unibaby3%
  • Takmor2%
  • Open — no brand owns it (1 brand, 2%)

Demand

Spiderman Costume Adult search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 7.5×

Search terms

Top Spiderman Costume Adult search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spiderman costume adult126K/yr
  • adult spiderman costumes17K/yr
  • spiderman costume men28K/yr
  • spiderman cosplay10K/yr
  • spider man costume adult19K/yr
  • spiderman adult costume12K/yr
  • mens spiderman costume17K/yr
  • spiderman suit adult13K/yr
  • spiderman costume adult men13K/yr
  • adult spiderman costume31K/yr

Reviews and returns

What reviews say buyers love and hate about Spiderman Costume Adult

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall50%−0.18

it's a tight fit for someone of 6ft 3

Material Quality25%−0.28

Poor quality material

Quality-Overall25%+2.32

Rubbish

Love

Quality-Overall54%+2.32

Very good quality mask

Good quality

Fantastic product

Advertised Vs Actual Product11%+0.79

It was just as described

Fun/Entertainment Experience11%+0.79

Had a fun birthday party where I purchased various face masks for attendees as an after diner silly fun session

Size-Overall9%−0.18

The fit is amazing

Good fit

Comfort-Overall6%+0.38

Was great, very cosy

Return

4.5% Return rate 80% Fixable by listing

Size-Overall75%▇█▇▇██

it's a tight fit for someone of 6ft 3

Quality-Overall10%▇▂█▇▆▅

Rubbish

Material Quality3%█▄▄▃▂▃

Poor quality material

Stitch/Finish/Polish2%▅▁▁▁█▆
Functionality-Overall1%▁▁▁██▇

FAQ

Common Spiderman Costume Adult questions

Answered from the same tracked data.