Is spider man profitable to sell on Amazon United Kingdom?

The niche generates £983K/yr across 75 tracked products. 7 of 16 products launched in the last 360 days are still selling. 90-day search growth is +23.7%. Flapen's verdict: Launch it (67/100).

How competitive is the spider man niche?

33 brands and 179 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 58% of demand.

What do buyers complain about in spider man?

Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 0.9%.

What does it cost to enter the spider man niche?

Listings span £2.92–£83.25; the average listing price is £13.75 (sweet spot $15–$100). The average incumbent carries 908 reviews — the moat a new listing must climb.

Spider Man

Launch it

A $983K/yr market growing +23.7% this quarter with returns at 0.9% — clears our launch bar.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Competition

Great25%

top-5 click share — an open shelf

Price range

Great£2.92–£83.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great£983K

£983K/yr · 4.8M searches

Brand share

Great58%

top-5 brand share — no brand owns this niche

Review moat

Good908.17

avg incumbent reviews — the moat a new listing must climb

Avg price

Good£13.75

avg listing price — sweet spot $15–$100

Growth

Good+23.7%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Is spider man profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, spider man is a £983K/yr Amazon United Kingdom market (4.8M searches/yr). The top 5 brands hold 58% of demand. Verdict: Launch it — 67/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

spider man market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 60K–80K; avg 750–1,000/product
Revenue / yr: £825K–£1.1M; units × avg price
Conversion rate: 1.5%
Avg BSR: #114
Page quality: 0%
Prime: 97%
Sponsored: 84%
Out of stock: 4.5%
Avg brand age: 34 months
Avg seller age: 175 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

33 falling

Sellers

179

Top-5 brand share

58%

Top 20: 94%

Top-5 click share

25%

Top 20: 62%

Open market

38%

Marvel34%
Nhcuijun7%
Mirthigig6%
SPIDEY AND HIS AMAZING FRIENDS6%
Toyokid5%
Ravensburger4%

spider man demand & seasonality

Weekly Amazon search volume, last 35 weeks — +23.7% search growth over the last 90 days.

Open Trend

Top spider man search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

spider man1.9M/yr +52.3%0.1% conv.
spiderman1.1M/yr +5.3%0.9% conv.
spiderman toys985K/yr -5.0%2.6% conv.
spider-man393K/yr -1.8%0.0% conv.
spiderm56K/yr +24.6%0.0% conv.
spiderma53K/yr +22.3%0.0% conv.
spiderman toy68K/yr -17.9%2.5% conv.
spider ma26K/yr +48.9%0.0% conv.
spider man toys54K/yr +3.1%2.2% conv.
spider man gifts58K/yr +5.7%2.7% conv.

All search terms

Top spider man products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Nhcuijun Spider Web Shooter for Kids age 3-14 Superhero Interactive Fun Childrens Educational Spider Launcher Toys for Boys and Girls Costume Cosplay Gift (Black)

Nhcuijun£10.884.0★331 rev

Marvel Spidey & His Amazing Friends Boys Shortie Pyjamas featuring Spidey Childrens Character Short Sleeve Nightwear Blue Age 18-24 Months

Marvel£9.444.8★15 rev

Ravensburger Marvel Spider-Man Mini Memory Game for Kids 48 Picture Cards Matching Pairs Card Game 2 to 6 Players Ages 3 Years and Up

Ravensburger£3.554.7★6,746 rev

Spiderman Boys Digital Quartz Watch with Silicone Strap

Disney£6.874.3★1,896 rev

Play-Doh Spider-Man Launch & Slice Battle Playset Non-Toxic Modelling Compound Set for Boys and Girls Creative Toys for 4+ Year Old Kids

Play-Doh£8.924.7★4,174 rev

Newest

by launch date

Web Shooter Set Kids Toys for 3+ Year Old Boys Girls 2 Pack Launcher Toys with 2 Gloves & 15 Soft Darts Birthday for Boys Age 3 4 5 6 7 8

Gerlion£12.5831 rev

5mo ago

Ciiokjnm Remote Control Cars RC Cars Kid Toys 2.4Ghz Stunt RC Car Double Sided 360 Rotation with Headlight USB Rechargable Gift Toys for 3 4 5 6 7 8 Year old Boys Girl Kids

Ciiokjnm£13.6540 rev

7mo ago

Marvel Spider-Man Titan Series Action Figure 30-cm (12 inch) Super Hero Toys for Children Ages 4+ Red

Marvel£7.74714 rev

8mo ago

Marvel Spidey & His Amazing Friends Boys Shortie Pyjamas featuring Spidey Childrens Character Short Sleeve Nightwear Blue Age 18-24 Months

Marvel£9.4415 rev

1y ago

Remote Control Transform Car w Eye & Underbody Lights 2.4GHz Web RC Car & Robot One-Button Deformation & 360Rotation Boys Toys Gifts Present for 3 4 5 6 7 8 9 Year Old Boys Kids Toys Age 3-12

Mirthigig£17.321,080 rev

1y ago

What reviews say buyers love and hate about spider man

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience21%

“Hours of entertainment”

Quality-Overall16%

“Excellent product”

Value For Money11%

“Excellent value”

Gifting Purpose10%

“Easter Gift”

Size-Overall4%

“Good fit”

Ease Of Use4%

“Easy to use”

Advertised Vs Actual Product3%

“Great just what I wanted”

Durability3%

“still looks new”

Design-Overall2%

“The design is colorful”

Battery Life2%

“battery last ages”

What buyers complain about

Durability14%

“Broke easily”

Quality-Overall10%

“Not great quality”

Size-Overall9%

“Not the biggest of school bags”

Functionality-Overall9%

“did not work again”

Strength5%

“Bit flimsy”

Battery Life3%

“the battery died”

Charging3%

“Didnt charge”

Strap/String Quality2%

“Shame about the clasp/buckle”

Assembly/Installation2%

“takes some pressure to assemble”

Material Quality1%

“Materials feel cheap”

Top return reasons

Functionality-Overall17%

Size-Overall12%

Defective Material/Parts11%

Quality-Overall10%

Gifting Purpose6%

Charging5%

Durability4%

Battery Inclusion4%

Value For Money3%