Is southampton fc profitable to sell on Amazon United Kingdom?

The niche generates £31K/yr across 9 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +15.2%. Flapen's verdict: Skip it (35/100).

How competitive is the southampton fc niche?

4 brands and 8 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in southampton fc?

Top complaints mined from reviews: Instructions/User Manual/Troubleshooting. The return rate is 0.4%.

When does demand for southampton fc peak?

Demand peaks in Nov–Dec; the busiest month runs 7.9× the quietest.

What does it cost to enter the southampton fc niche?

Listings span £6.96–£35.43; the average listing price is £17.43 (sweet spot $15–$100). The average incumbent carries 468 reviews — the moat a new listing must climb.

southampton fc

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Great£17.43

avg listing price — sweet spot $15–$100

Review moat

Great467.67

avg incumbent reviews — the moat a new listing must climb

Price range

Good£6.96–£35.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+15.2%

90-day search growth — must beat 0% to launch

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad£31K

£31K/yr · 77K searches

Competition

Bad90%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, southampton fc is a £31K/yr Amazon United Kingdom market (77K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

southampton fc market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: £26K–£35K; units × avg price
Conversion rate: 2.3%
Avg BSR: #1,046
Page quality: 0%
Prime: 89%
Sponsored: 89%
Out of stock: 9.0%
Avg brand age: 52 months
Avg seller age: 186 days

Competition & brand share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

FOCO91%
bring me socks5%
Stuff42%
Shaw T-Shirts2%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 77 weeks — +15.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 7.9×

Open Trend

Top southampton fc search terms

southampton fc24K/yr +38.9%0.6% conv.
southampton fc merchandise14K/yr +45.5%0.3% conv.
southampton fc gifts29K/yr -33.6%0.4% conv.
southampton8K/yr +36.5%0.3% conv.
southampton football2K/yr +44.3%1.3% conv.

All search terms

Top southampton fc products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

FOCO Officially Licensed Southampton FC Grey Mono Football Boot Shoe Bag

FOCO£17.024.6★136 rev

FOCO Football Club Heather Grey Wallet (Southampton)

FOCO£10.884.7★166 rev

FOCO Officially Licensed Football Heather Grey Backpack Rucksack School Bag (Southampton)

FOCO£26.124.5★1,014 rev

Football Fan Lounge Socks - Great Gift For Football Fans - Shhh! The Match Is On (Red/White)

bring me socks£6.964.7★2,174 rev

FOCO Officially Licensed Southampton FC 3D BRXLZ Bricks Football Construction Toy Model

FOCO£25.340.0★0 rev

Newest

by launch date

FOCO Officially Licensed Southampton FC 3D BRXLZ Bricks Football Construction Toy Model

FOCO£25.340 rev

6mo ago

FOCO Officially Licensed Southampton FC Football BRXLZ Bricks 3D Coach Toy Model - Premier League Construction Toy - 1420 Pieces - Ages 12+ - Sports Merchandise

FOCO£35.432 rev

8mo ago

FOCO Officially Licensed Southampton FC Grey Mono Football Boot Shoe Bag

FOCO£17.02136 rev

11mo ago

FOCO Officially Licensed Ultra Action Drawstring Football Bag (Southampton FC)

FOCO£14.9849 rev

1y ago

Funny Football Mug Gift for Southampton Fans - Footy Only Cup - Joke Xmas Birthday Mugs Present Gifts for Son Dad Brother Uncle Colleague Friend Cousin 11oz Ceramic Dishwasher Safe Coffee Tea Cup

Stuff4£8.68659 rev

2y ago

What buyers say about southampton fc

What buyers praise and complain about, mined from review topics.

What buyers love

Display-Overall50%

“a decent fun collectible display piece”

What buyers complain about

Instructions/User Manual/Troubleshooting50%

“instructions could be clearer”

Top return reasons

Size-Overall100%

Common questions

Is southampton fc profitable to sell on Amazon United Kingdom?: The niche generates £31K/yr across 9 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +15.2%. Flapen's verdict: Skip it (35/100).
How competitive is the southampton fc niche?: 4 brands and 8 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in southampton fc?: Top complaints mined from reviews: Instructions/User Manual/Troubleshooting. The return rate is 0.4%.
When does demand for southampton fc peak?: Demand peaks in Nov–Dec; the busiest month runs 7.9× the quietest.
What does it cost to enter the southampton fc niche?: Listings span £6.96–£35.43; the average listing price is £17.43 (sweet spot $15–$100). The average incumbent carries 468 reviews — the moat a new listing must climb.