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South Park Merchandise

Fail

Demand is soft, at -43.3% this quarter, so South Park Merchandise is a Fail.

Flapen Score
38
38 / 100
Ranks 2,040 of 2,461 Fashion niches · −10 vs the category median of 48
Market size
£61K/yr1.7M searches / yr
90-day growth
-43.3%search demand this quarter
Competition
44%top-5 click share · 9 brands · 39 sellers

Flapen Score

South Park Merchandise against its category

The dotted line is the Fashion average. Past it, South Park Merchandise is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The South Park Merchandise market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for South Park Merchandise 1.7M times last year and spent an estimated £61K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

0.3% of searches ended in a purchase last week.

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -43.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £61K a year.

Searches, last 12 months
1.7M
Growth, 90 days vs prior 90
-43.3%
Conversion, latest week
0.3%
Market size, estimated
£61Ka year
Peak month
December20.1× the quietest month
Top search term
south park1.6M searches a year

02 · Price

A sale here is worth £13.39.

Listings sell for £13.39 on average, from £5.91 to £28.21. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £13.39 that is £0 to £1K a year per listing.

Average price
£13.39under the $15 to $100 sweet spot
Price range
£5.91–£28.21
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #323 within Nightwear. It carries 162 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
82%
Out of stock, average day
6.0%
Average rank
#323in Nightwear
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
162per listing
Listings tracked
34

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top South Park Merchandise products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

39

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

44%

Top 20: 83%

Open market

3%

  • South Park52%
  • Get Trend35%
  • Pyramid International3%
  • Blue Sky Studios2%
  • Concept One2%
  • Sanmatic2%
  • Open — no brand owns it (3 brands, 3%)

Demand

South Park Merchandise search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 20.1×

Search terms

Top South Park Merchandise search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • south park1.6M/yr
  • southpark42K/yr
  • south park merchandise41K/yr
  • kenny south park8K/yr
  • southpark merch9K/yr
  • south park gifts13K/yr
  • south park merch8K/yr
  • south park kenny6K/yr
  • south park cartman8K/yr

Reviews and returns

What reviews say buyers love and hate about South Park Merchandise

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Handle Quality33%−0.05

Im not sure how durable the handle would be also the zip looks like it might not last that long

Ease Of Use11%−0.03

the opening to place battery is ridiculously hard to open

Print Quality11%−0.03

But a few times after use the print started coming off. this is without washing

Peeling print

Brightness/Shine/Glow11%−0.03

Really poor lighting

Functionality-Overall11%−0.03

No screwdriver works

Love

Quality-Overall21%+1.32

Great quality

Large sturdy bag and excellent quality

Good quality mug

Comfort-Overall18%+1.05

Fun and comfortable

Very good item the socks are comfy too

comfortable to sleep in

Size-Overall9%−0.02

Very nice and perfect fit

Fit mens large feet

True to size and comfortable

Fun/Entertainment Experience7%+0.34

Nice toy

I actually love this toy

Gifting Purpose7%+0.34

Cute gift

Perfect gift

Return

0.7% Return rate 40% Fixable by listing

Size-Overall40%▃█▁▁▅▅
Defective Material/Parts27%▆▁█▁▁▆
Gifting Purpose13%▆▁█▁▁▁
Gap/Hole7%
Print Quality7%▁▁▁▁▁█

But a few times after use the print started coming off. this is without washing

Peeling print

FAQ

Common South Park Merchandise questions

Answered from the same tracked data.