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south park merchandise

Skip it

Soft demand (-43.3% this quarter) — this niche doesn't clear our bar today.

Market size 15Growth 3Conversion 3Competition 68Returns 96Price range 59Avg price 62Brand share 12Review moat 92Quality gap 27

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Review moat

Great161.68

avg incumbent reviews — the moat a new listing must climb

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Avg price

Good£13.39

avg listing price — sweet spot $15–$100

Price range

Good£5.91–£28.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad£61K

£61K/yr · 1.7M searches

Brand share

Bad95%

top-5 brand share — brand-locked demand

Growth

Bad-43.3%

90-day search growth — must beat 0% to launch

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, south park merchandise is a £61K/yr Amazon United Kingdom market (1.7M searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 38/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

south park merchandise market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
£54K–£67K
units × avg price
Conversion rate
0.3%
Avg BSR
#323
Page quality
0%
Prime
82%
Sponsored
76%
Out of stock
6.0%
Avg brand age
54 months
Avg seller age
185 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

39

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

44%

Top 20: 83%

Open market

3%

  • South Park52%
  • Get Trend35%
  • Pyramid International3%
  • Blue Sky Studios2%
  • Concept One2%
  • Sanmatic2%
  • Open — no brand owns it (3 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -43.3% search growth over the last 90 days.
45K35KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 20.1×

Top south park merchandise search terms

  • south park1.6M/yr
  • southpark42K/yr
  • south park merchandise41K/yr
  • kenny south park8K/yr
  • southpark merch9K/yr
  • south park gifts13K/yr
  • south park merch8K/yr
  • south park kenny6K/yr
  • south park cartman8K/yr
All search terms

Top south park merchandise products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£3K10%£6K15%£9K20%£12K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about south park merchandise

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Great quality”

Comfort-Overall18%

“Fun and comfortable”

Size-Overall9%

“Very nice and perfect fit”

Fun/Entertainment Experience7%

“Nice toy”

Gifting Purpose7%

“Cute gift”

Strength7%

“Its sturdy and good quality”

Value For Money5%

“good price for official merch”

Machine Wash Suitability4%

“My son loves these also they wash up really well”

Collectibles4%

“Great group of collectibles”

Durability4%

“Sturdy and durable well made”

What buyers complain about

Handle Quality33%

“Im not sure how durable the handle would be also the zip looks like it might not last that long”

Ease Of Use11%

“the opening to place battery is ridiculously hard to open”

Print Quality11%

“But a few times after use the print started coming off. this is without washing”

Brightness/Shine/Glow11%

“Really poor lighting”

Functionality-Overall11%

“No screwdriver works”

Top return reasons

Size-Overall40%
Defective Material/Parts27%
Gifting Purpose13%
Gap/Hole7%
Print Quality7%
Material Quality3%
Value For Money3%

Common questions

Is south park merchandise profitable to sell on Amazon United Kingdom?
The niche generates £61K/yr across 34 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -43.3%. Flapen's verdict: Skip it (38/100).
How competitive is the south park merchandise niche?
9 brands and 39 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in south park merchandise?
Top complaints mined from reviews: Handle Quality, Ease Of Use, Print Quality. The return rate is 0.7%.
When does demand for south park merchandise peak?
Demand peaks in Jan–Feb–Dec; the busiest month runs 20.1× the quietest.
What does it cost to enter the south park merchandise niche?
Listings span £5.91–£28.21; the average listing price is £13.39 (sweet spot $15–$100). The average incumbent carries 162 reviews — the moat a new listing must climb.