Sonic the Hedgehog

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £551K a year.

Searches, last 12 months

2.4M

Growth, 90 days vs prior 90

-13.9%

Conversion, latest week

1.9%

Market size, estimated

£551Ka year

Peak month

December3.2× the quietest month

Top search term

sonic914K searches a year

Listings sell for £12.15 on average, from £2.19 to £20.73. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At £12.15 that is £6K to £9K a year per listing.

Average price

£12.15under the $15 to $100 sweet spot

Price range

£2.19–£20.73

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

500–750

Revenue per listing a year

£6K–£9K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #172 within Boys. It carries 947 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

93%

Out of stock, average day

7.1%

Average rank

#172in Boys

Average rating

4.45 starsAmazon United Kingdom average 4.36 stars

Average reviews

947per listing

Listings tracked

41

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

33 months