Soft Toys for Girls

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £18K a year.

Searches, last 12 months

175K

Growth, 90 days vs prior 90

-24.9%

Conversion, latest week

1.4%

Market size, estimated

£18Ka year

Peak month

December4.1× the quietest month

Top search term

nici49K searches a year

Listings sell for £7.50 on average, from £1.85 to £23.91. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £7.50 that is £0 to £750 a year per listing.

Average price

£7.50under the $15 to $100 sweet spot

Price range

£1.85–£23.91

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£750

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

77% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 15.2% of listings are out of stock. The average listing ranks #702 within Luggage & Travel Gear. It carries 2,523 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

95%

Out of stock, average day

15.2%

Average rank

#702in Luggage & Travel Gear

Average rating

4.66 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,523per listing

Listings tracked

43

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months