Snow Boots
FailDemand is soft, at -92.0% this quarter, so Snow Boots is a Fail.
- Flapen Score
- 46 / 100Ranks 1,383 of 2,461 Fashion niches · −2 vs the category median of 4846
- Market size
- £60K/yr303K searches / yr
- 90-day growth
- -92.0%search demand this quarter
- Competition
- 23%top-5 click share · 45 brands · 73 sellers
Flapen Score
Snow Boots against its category
The dotted line is the Fashion average. Past it, Snow Boots is stronger. Inside it, weaker.
Market
The Snow Boots market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Snow Boots 303K times last year and spent an estimated £60K. The top 5 brands take 50% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 303K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -92.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.
- Searches, last 12 months
- 303K
- Growth, 90 days vs prior 90
- -92.0%
- Conversion, latest week
- 0.8%
- Market size, estimated
- £60Ka year
- Top search term
- snow boots200K searches a year
02 · Price
A sale here is worth £25.14.
Listings sell for £25.14 on average, from £6.47 to £69.23. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £25.14 that is £0 to £3K a year per listing.
- Average price
- £25.14inside the $15 to $100 sweet spot
- Price range
- £6.47–£69.23
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 8.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 32.9% of listings are out of stock. The average listing ranks #565 within Shoes. It carries 2,447 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 87%
- Out of stock, average day
- 32.9%
- Average rank
- #565in Shoes
- Average rating
- 4.29 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,447per listing
- Listings tracked
- 86
04 · Newcomers
Amazon counts 0 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Snow Boots products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Maxome Mens Snow Winter Boots Warm Fur Lined Ankle Walking Boots for Men Waterproof Anti-Slip Mid Calf Hiking Walking Shoes Outdoor Lightweight Snow Shoes Black
- Price
- £25.93
- Rating
- 4.1/5
- Reviews
- 254
- Age
- 2y ago

Maxome Snow Boots Womens Winter Boots Walking Ladies Waterproof Fur Lined Ankle Mid Calf Outdoor Women Walking Shoes Non-Slip Lightweight for Girls Booties Black
- Price
- £25.25
- Rating
- 4.4/5
- Reviews
- 751
- Age
- 4y ago

Knixmax Outdoor Winter Boots Men Warm Lined Snow Boots Winter Shoes with Waterproof Upper and Non-Slip Soles Suitable for Winter Snow Season Black UK9-EU43
- Price
- £25.14
- Rating
- 3.8/5
- Reviews
- 95
- Age
- 3y ago

Groundwork LS87 Womens Muckers Mukker Stable Winter Waterproof Lined Snow Boots (Black V 5 UK Numeric_5)
- Price
- £25.09
- Rating
- 4.3/5
- Reviews
- 721
- Age
- 5y ago

Mountain Warehouse Ohio Womens Snow Boots - Snow Proof Ladies Faux Fur Shoes Thermal Tested -20 C IsoTherm - Winter Skiing Winter Sports Walking Jet Black Adult Shoe Size 6
- Price
- £31.54
- Rating
- 4.4/5
- Reviews
- 2,823
- Age
- 5y ago
Trending
90-day click momentum
WIWIDANG Womens Waterproof Orthopedic Warm Boots Winter Snow Boots Anti-Slip Fur Lined Slip On Shoes for Women Men (Black Adult Women 7.5 Numeric UK Footwear Size System Medium)
- Price
- £8.40
- Rating
- 4.1/5
- Reviews
- 151
- Age
- 1y ago

R CORD Womens Hiking Boots Waterproof Hiking Boots for Womens Breathable Comfortable Shoes Pink Size 6
- Price
- £47.90
- Rating
- 4.5/5
- Reviews
- 488
- Age
- 1y ago

Knixmax Womens Snow Boots Warm Fur Lined Winter Boots Waterproof Non Slip Soles Mid Calf Boots Lightweight Mucker Stable Yard Boots Grey 4UK-37EU
- Price
- £19.75
- Rating
- 4.2/5
- Reviews
- 2,422
- Age
- 6y ago

Amazon Essentials Womens Lace-Up Combat Boots Black 6 UK
- Price
- £22.83
- Rating
- 4.3/5
- Reviews
- 15,351
- Age
- 5y ago

Amazon Essentials Womens Lace-Up Combat Boots Black 8 UK
- Price
- £22.56
- Rating
- 4.3/5
- Reviews
- 15,351
- Age
- 5y ago
Newest
by launch date
R CORD Womens Hiking Boots Waterproof Hiking Boots for Womens Breathable Comfortable Shoes Pink Size 6
- Price
- £47.90
- Rating
- 4.5/5
- Reviews
- 488
- Age
- 1y ago

WIWIDANG Womens Waterproof Orthopedic Warm Boots Winter Snow Boots Anti-Slip Fur Lined Slip On Shoes for Women Men (Black Adult Women 7.5 Numeric UK Footwear Size System Medium)
- Price
- £8.40
- Rating
- 4.1/5
- Reviews
- 151
- Age
- 1y ago

Snow Boots Womens Winter Boots Walking Boots Cotton Warm Fur Lined Snow Shoes Ankle Boots Mid Calf Lace Up Suede Boots Casual Non-Slip Lightweight Outdoor Ladies Booties
- Price
- £20.38
- Rating
- 4.3/5
- Reviews
- 200
- Age
- 2y ago

Sorel Womens Joan Arctic Wp Waterproof Snow Boots Black Quarry Collection 2024 2025 6 UK
- Price
- £34.20
- Rating
- 4.3/5
- Reviews
- 162
- Age
- 2y ago

Columbia Womens Snow Boots MINX SHORTY IV
- Price
- £57.34
- Rating
- 4.5/5
- Reviews
- 608
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
45 rising
Sellers
73
Top-5 brand share
50%
Top 20: 85%
Top-5 click share
23%
Top 20: 51%
Open market
46%
- Maxome17%
- Knixmax13%
- Mountain Warehouse9%
- ziitop6%
- Amazon Essentials5%
- riemot4%
Demand
Snow Boots search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 66.5× · 7 of 12 months tracked
Search terms
Top Snow Boots search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- snow boots200K/yr
- womens snow boots72K/yr
- womens leather ankle boots10K/yr
- black lace up boots for women8K/yr
- womens boots sale clearance6K/yr
- boots+for+women8K/yr
Reviews and returns
What reviews say buyers love and hate about Snow Boots
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
comes up very small
You have to order a size up though
Way too big
Not waterproof
they are notwaterproof
I would like to say that I have found the boots to be very comfortable to wear BUT not completely waterproof as water gets through the lace area
they already starting falling apart
Fall apart after a few months
Not Durable
Feel cheaply made
Terrible quality
Low quality which is a shame as they were soft
particularly, I suffer from foot cramps that are so painful I cry
Love
So comfortable
very comfortable whilst still being supportive
comfortable to wear
So nice warm feet
Comfy and warm
Keep feet warm
Good fit
Length wise they fit fine
fitted well
Great boots, really practical and well made
Excellent Quality
reasonable quality for the price
Good value for money
Good for the price
reasonable quality for the price
Return
8.0% Return rate 73% Fixable by listing
comes up very small
You have to order a size up though
Way too big
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Snow Boots questions
Answered from the same tracked data.









