Sneaker Balls
FailThe top 5 brands take 100% of clicks, so Sneaker Balls is a Fail.
- Flapen Score
- 47 / 100Ranks 1,282 of 2,461 Fashion niches · −1 vs the category median of 4847
- Market size
- £345K/yr234K searches / yr
- 90-day growth
- +11.3%search demand this quarter
- Competition
- 76%top-5 click share · 4 brands · 51 sellers
Flapen Score
Sneaker Balls against its category
The dotted line is the Fashion average. Past it, Sneaker Balls is stronger. Inside it, weaker.
Market
The Sneaker Balls market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sneaker Balls 234K times last year and spent an estimated £345K. All 4 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
17.5% of searches ended in a purchase last week.
Shoppers searched for this 234K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £345K a year.
- Searches, last 12 months
- 234K
- Growth, 90 days vs prior 90
- +11.3%
- Conversion, latest week
- 17.5%
- Market size, estimated
- £345Ka year
- Peak month
- October11.6× the quietest month
- Top search term
- odour eaters100K searches a year
02 · Price
A sale here is worth £8.44.
Listings sell for £8.44 on average, from £2.79 to £20.33. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At £8.44 that is £25K to £34K a year per listing.
- Average price
- £8.44under the $15 to $100 sweet spot
- Price range
- £2.79–£20.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £25K–£34K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
36% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51 within Shoe, Jewellery & Watch Accessories. It carries 3,099 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 36%
- Prime listings
- 91%
- Out of stock, average day
- 0.0%
- Average rank
- #51in Shoe, Jewellery & Watch Accessories
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,099per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Sneaker Balls products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Odor-Eaters Ultra Comfort Odour-Destroying Deodorising comfort insoles for everyday wear
- Price
- £2.83
- Rating
- 4.3/5
- Reviews
- 2,888
- Age
- 14y ago

Odor-Eaters Supertuff Odour-Destroying Heavy duty insoles for work wear - Packaging May Vary
- Price
- £5.21
- Rating
- 4.3/5
- Reviews
- 3,746
- Age
- 17y ago

Odor-Eaters 24 Hour Odour Destroying Antiperspirant Foot and Shoe Spray for Sport Shoes 150 ml
- Price
- £3.40
- Rating
- 4.5/5
- Reviews
- 5,916
- Age
- 16y ago

6 Pair Pack Anti Odour Shoe Insoles Set with Odor Eating Charcoal | Shoe Inserts | Kaps Odour Stop | Cut to Size
- Price
- £9.61
- Rating
- 4.3/5
- Reviews
- 4,754
- Age
- 6y ago

Odor-Eaters Foot and Shoe Anti-Perspirant Spray 150ml
- Price
- £2.79
- Rating
- 4.4/5
- Reviews
- 4,686
- Age
- 19y ago
Trending
90-day click momentum
Odor-Eaters Ultra Comfort Odour-Destroying Deodorising Comfort Insoles for Everyday Wear Twin Pack
- Price
- £9.11
- Rating
- 4.3/5
- Reviews
- 419
- Age
- 13y ago

Odor-Eaters Foot and Shoe Anti-Perspirant Spray 150ml
- Price
- £2.79
- Rating
- 4.4/5
- Reviews
- 4,686
- Age
- 19y ago

Odor-Eaters Ultra Comfort Odour-Destroying Deodorising comfort insoles for everyday wear
- Price
- £2.83
- Rating
- 4.3/5
- Reviews
- 2,888
- Age
- 14y ago

6 Pair Pack Anti Odour Shoe Insoles Set with Odor Eating Charcoal | Shoe Inserts | Kaps Odour Stop | Cut to Size
- Price
- £9.61
- Rating
- 4.3/5
- Reviews
- 4,754
- Age
- 6y ago

Odor-Eaters Supertuff Odour-Destroying Heavy Duty Insoles for Work wear Pack of 6
- Price
- £20.33
- Rating
- 4.7/5
- Reviews
- 515
- Age
- 11y ago
Newest
by launch date
Odor-Eaters Super Tough Insoles for Work Wear x 3 Pairs
- Price
- £12.48
- Rating
- 4.6/5
- Reviews
- 114
- Age
- 2y ago

Shoe Ninja Shoe Deodoriser - Shoe Odour Eliminator with Activated Charcoal Versatile and Reusable Deodoriser Bags for Shoes Football Boot Deodoriser and Shoe Smell Remover Great for Sports - 2pk
- Price
- £8.74
- Rating
- 4.0/5
- Reviews
- 2,953
- Age
- 5y ago

6 Pair Pack Anti Odour Shoe Insoles Set with Odor Eating Charcoal | Shoe Inserts | Kaps Odour Stop | Cut to Size
- Price
- £9.61
- Rating
- 4.3/5
- Reviews
- 4,754
- Age
- 6y ago

Odor-Eaters Supertuff Odour-Destroying Heavy Duty Insoles for Work wear Pack of 6
- Price
- £20.33
- Rating
- 4.7/5
- Reviews
- 515
- Age
- 11y ago

Boot Bananas Original Shoe Deodorisers Banana-Shaped Fresheners to Fight Footwear Funk Eco-Friendly Reusable Odour Fighters for Trainers Boots & Smelly Kit Combat Stink & Stay Fresh 6-12 mo
- Price
- £12.04
- Rating
- 4.4/5
- Reviews
- 5,871
- Age
- 13y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
51
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Odor-Eaters86%
- Kaps9%
- Ellis Harper3%
- Boot Bananas2%
Demand
Sneaker Balls search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 11.6×
Search terms
Top Sneaker Balls search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- odour eaters100K/yr
- odor eaters50K/yr
- odour eaters insoles27K/yr
- odor eaters insoles14K/yr
- anti odour insoles5K/yr
- boot deodoriser9K/yr
- sweat absorbing insoles3K/yr
- charcoal insoles3K/yr
- odor eaters for shoes3K/yr
- football boot deodoriser15K/yr
Reviews and returns
What reviews say buyers love and hate about Sneaker Balls
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Doesnt last, it only smells nice for a few hours
Odor
not as effective as some of the other brands that smell nice
started to fall apart after just two days
have little durability
Didn't last
Didn't work
it didnt work for us
DOSE NOT WORK
Not amused considering how expensive they are
Not the cheapest
are a waste of money
Poor Quality
Quality not what it used to be
Poor product
Love
Smell so fresh
Nice fragrance
Very good at reducing odours
Does exactly what it says on the box
Does the job
They work as described
Worth every penny
Great value
Good value
They're very good quality, it was easy to cut them to adjust the size, they're soft and comfortable, and perfectly fit any shoes as they're not too thick
Excellent product
Good Quality
Very effective in short time
Super effective
Works well
Return
0.1% Return rate 17% Fixable by listing
Didn't work
it didnt work for us
DOSE NOT WORK
started to fall apart after just two days
have little durability
Didn't last
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sneaker Balls questions
Answered from the same tracked data.









