Sloggi Maxi Briefs for Women
MaybeAn estimated 0.1% of orders come back. But buyers convert on only 1.7% of searches, so Sloggi Maxi Briefs for Women is a Maybe.
- Flapen Score
- 57 / 100Top 19% of 2,461 Fashion niches · +9 vs the category median of 4857
- Market size
- £173K/yr718K searches / yr
- 90-day growth
- +7.8%search demand this quarter
- Competition
- 16%top-5 click share · 40 brands · 132 sellers
Flapen Score
Sloggi Maxi Briefs for Women against its category
The dotted line is the Fashion average. Past it, Sloggi Maxi Briefs for Women is stronger. Inside it, weaker.
Market
The Sloggi Maxi Briefs for Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sloggi Maxi Briefs for Women 718K times last year and spent an estimated £173K. The top 5 brands take 74% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 718K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £173K a year.
- Searches, last 12 months
- 718K
- Growth, 90 days vs prior 90
- +7.8%
- Conversion, latest week
- 1.7%
- Market size, estimated
- £173Ka year
- Peak month
- November1.4× the quietest month
- Top search term
- sloggi knickers for women242K searches a year
02 · Price
A sale here is worth £14.62.
Listings sell for £14.62 on average, from £4.76 to £30.80. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At £14.62 that is £0 to £1K a year per listing.
- Average price
- £14.62under the $15 to $100 sweet spot
- Price range
- £4.76–£30.80
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #122 within Nightwear, Lingerie & Underwear. It carries 4,513 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 92%
- Out of stock, average day
- 1.2%
- Average rank
- #122in Nightwear, Lingerie & Underwear
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,513per listing
- Listings tracked
- 152
04 · Newcomers
3 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Sloggi Maxi Briefs for Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sloggi Sloggi Maxi Brief Womens Briefs White 16
- Price
- £21.26
- Rating
- 4.6/5
- Reviews
- 9,697
- Age
- 16y ago
Sloggi Womens Basic+ Maxi 4 Pack Bikini Black 20 UK
- Price
- £17.63
- Rating
- 4.6/5
- Reviews
- 9,697
- Age
- 16y ago
Sloggi Womens Basic+ Maxi Brief Black 18 UK
- Price
- £9.31
- Rating
- 4.1/5
- Reviews
- 947
- Age
- 14y ago
Sloggi Womens Basic+ Maxi Brief 3 Pack Beige 22
- Price
- £11.62
- Rating
- 4.4/5
- Reviews
- 7,695
- Age
- 14y ago
Wealurre Underwear Women High Waist Cotton Knickers Ladies Panties Full Coverage Briefs Multipack(6005 White M)
- Price
- £18.11
- Rating
- 4.3/5
- Reviews
- 1,094
- Age
- 1y ago
Trending
estimated 90-day click momentumSloggi Womens Basic+ Maxi 4 Pack Bikini Black 20 UK
- Price
- £17.63
- Rating
- 4.6/5
- Reviews
- 9,697
- Age
- 16y ago
Sloggi 4 x Basic+ Cotton Rich Maxi Brief White 18
- Price
- £29.04
- Rating
- 4.4/5
- Reviews
- 7,695
- Age
- 8y ago
PULIOU Womens Knickers Ladies High Waisted Cotton Underwear Panties Briefs Full Back Coverage Comfy Stretchy Slight Tummy Contorl Multipack of 5 Dark Multicolor L
- Price
- £13.66
- Rating
- 4.5/5
- Reviews
- 4,227
- Age
- 4y ago
Wealurre Underwear Women High Waist Cotton Knickers Ladies Panties Full Coverage Briefs Multipack(6005 Black L)
- Price
- £18.00
- Rating
- 4.3/5
- Reviews
- 1,094
- Age
- 1y ago
Sloggi Womens Maxi 2 Pack Control Knickers Skin 18 UK
- Price
- £14.51
- Rating
- 4.6/5
- Reviews
- 5,046
- Age
- 14y ago
Newest
by launch date
InfiniZer 6PCS Lace Underwear Women Ladies Knickers Multipack Sexy Breathable Hipster Panties
- Price
- £6.50
- Rating
- 3.5/5
- Reviews
- 45
- Age
- 9mo ago
ALL OF SHE 6 Pack Cotton Underwear Women Brazilian Slip Lace Underpants Ladies Panties Sexy Hipster Cheeky Women Underwear M
- Price
- £9.84
- Rating
- 4.2/5
- Reviews
- 1,111
- Age
- 1y ago
Wealurre Underwear Women High Waist Cotton Knickers Ladies Panties Full Coverage Briefs Multipack(6005 White M)
- Price
- £18.11
- Rating
- 4.3/5
- Reviews
- 1,094
- Age
- 1y ago
Wealurre Underwear Women High Waist Cotton Knickers Ladies Panties Full Coverage Briefs Multipack(6005 Black L)
- Price
- £18.00
- Rating
- 4.3/5
- Reviews
- 1,094
- Age
- 1y ago
Sloggi Womens sloggi GO Crush High leg C3P Multiple Colours 1
- Price
- £10.25
- Rating
- 4.4/5
- Reviews
- 137
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 16% of clicks, no more. An open shelf where new products get seen.
Brands
40 rising
Sellers
132
Est. top-5 brand share
74%
Top 20: 92%
Est. top-5 click share
16%
Top 20: 37%
Open market
24%
- Sloggi58%
- Wealurre7%
- wirarpa4%
- INNERSY3%
- coskefy2%
- FINETOO2%
Demand
Sloggi Maxi Briefs for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Sloggi Maxi Briefs for Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sloggi knickers for women242K/yr
- sloggi maxi briefs for women110K/yr
- sloggi81K/yr
- french knickers70K/yr
- sloggi knickers35K/yr
- white knickers for women15K/yr
- white knickers19K/yr
- sloggies for women full brief18K/yr
- ladies full briefs multipack20K/yr
- lace panties17K/yr
Reviews and returns
What reviews say buyers love and hate about Sloggi Maxi Briefs for Women
We read the reviews and the return reasons for every product selling here.
“too tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Mens Boxers
£2.8M/yr+21.3%
Sporran
£67K/yr+166.3%
Racer Back Bra Clip
£52K/yr+181.5%
Aviator Sunglasses
£195K/yr+100.7%
Gifts for Colleagues
£117K/yr+114.0%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sloggi Maxi Briefs for Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data