Skip to content

Sleeves

Fail

Prices span $5.41–$13.73, mostly outside the sweet spot, so Sleeves is a Fail.

Flapen Score
45
45 / 100
Ranks 1,513 of 2,461 Fashion niches · −3 vs the category median of 48
Market size
£120K/yr368K searches / yr
90-day growth
+65.8%search demand this quarter
Competition
76%top-5 click share · 9 brands · 15 sellers

Flapen Score

Sleeves against its category

The dotted line is the Fashion average. Past it, Sleeves is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sleeves market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sleeves 368K times last year and spent an estimated £120K. The top 5 brands take 87% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 45 out of 100, a Fail.

01 · Demand

3.7% of searches ended in a purchase last week.

Shoppers searched for this 368K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +65.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £120K a year.

Searches, last 12 months
368K
Growth, 90 days vs prior 90
+65.8%
Conversion, latest week
3.7%
Market size, estimated
£120Ka year
Peak month
July1.9× the quietest month
Top search term
arm sleeves66K searches a year

02 · Price

A sale here is worth £8.90.

Listings sell for £8.90 on average, from £5.41 to £13.73. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £8.90 that is £4K to £7K a year per listing.

Average price
£8.90under the $15 to $100 sweet spot
Price range
£5.41–£13.73
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
£4K–£7K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #8 within Accessories. It carries 6,910 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
1.6%
Average rank
#8in Accessories
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,910per listing
Listings tracked
14

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Sleeves products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£12K£24K£36K£48K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

15

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

10%

  • YQXCC69%
  • Yolev6%
  • ROXUN5%
  • beister4%
  • ROCK TAKIN4%
  • Pulsar Gaming Gears3%
  • Open — no brand owns it (3 brands, 10%)

Demand

Sleeves search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 1.9×

Search terms

Top Sleeves search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • arm sleeves66K/yr
  • sleeves to cover arms33K/yr
  • sleeves41K/yr
  • gaming sleeve31K/yr
  • arm sleeves men19K/yr
  • arm sleeves women17K/yr
  • compression sleeve arm22K/yr
  • arm protection sleeves18K/yr
  • arm sleeve19K/yr
  • arm compression sleeve19K/yr

Reviews and returns

What reviews say buyers love and hate about Sleeves

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall25%+0.42

Poor quality

Not a good product

Poor

Arm Fit25%−0.21

I just wish they were 2cm longer as they feel a little short on my arms

They are nowhere near tight enough for support for a woman's average size arm

Advertised Vs Actual Product17%+0.86

I was sceptical about the cooling properties as advertised

Length8%−0.07

Don't stay in place very long

Size-Overall8%+0.16

it seems to be a bit short. I am a fairly standard 5ft 6in

A little short

Love

Quality-Overall28%+0.42

Excellent product

Good quality

I would say it matches price/quality

Value For Money23%+0.33

Value for money

Good for price

worth the price

Size-Overall15%+0.16

fit well

The snug fit feels comfortable without restricting movement

I think I have the right size

Comfort-Overall11%+1.78

Comfortable and look pretty cool

The snug fit feels comfortable without restricting movement

Comfortable to wear

Ease Of Use5%+0.71

Usefull

Easy to put on

Return

1.1% Return rate 81% Fixable by listing

Size-Overall46%█▆▆█▆▇

it seems to be a bit short. I am a fairly standard 5ft 6in

A little short

Arm Fit13%▅▁▃▇▅█

I just wish they were 2cm longer as they feel a little short on my arms

They are nowhere near tight enough for support for a woman's average size arm

Material Quality8%▁▁▃▃▇█
Sleeve Fit5%▁▅▆▁█▁
Advertised Vs Actual Product5%▁██▆▂▂

I was sceptical about the cooling properties as advertised

FAQ

Common Sleeves questions

Answered from the same tracked data.