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Skort

Skort shows a fragmented shelf (top 5 take 9% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

59
Worth a look
Market size 16Growth 83Conversion 6Competition 98Returns 20Price range 53Avg price 67Brand share 96Review moat 71Quality gap 76
This niche Category average

Is Skort profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Skort is a £63K/yr Amazon United Kingdom market (1.0M searches/yr). The top 5 brands hold 30% of demand. Demand peaks in Jun–Jul–Oct. Verdict: Worth a look — 59/100.

Skort: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +81.2% over the last 90 days and 0.4% of searches end in a purchase.

£63K

revenue / yr

Units sold / yr6K
Search volume / yr+81.2%1.0M
Conversion rate0.4%
Avg price£14.05

Who owns the niche?

The top 5 brands hold 30% of demand, so 70% of the market is open.

70%

open market share

Brands · sellers92 · 120
Top-5 product click share9%
Open market70%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 272 products

Sponsored placement96%
New entrants (1y)137· 1 succeeded
Avg rating4.3★
Avg reviews643

Top Skort products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.

£0£631£1K£2K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

92 rising

Sellers

120

Top-5 brand share

30%

Top 20: 65%

Top-5 click share

9%

Top 20: 26%

Open market

69%

  • PrinStory9%
  • GRECERELLE6%
  • Timuspo4%
  • Oyamiki4%
  • CRZ YOGA4%
  • Jhsnjnr4%

Skort demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.0MCVR0.4%Products272Brands92Top 5 Brands30%OOS Rate6.5%Rating4.3★Reviews643Avg BSR#232
50K30KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Oct · busiest ÷ quietest = 2.0×

Top Skort search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • skorts for women uk193K/yr
  • skort200K/yr
  • black mini skirt169K/yr
  • black skort87K/yr
  • skorts43K/yr
  • skirt with shorts underneath30K/yr
  • womens skort35K/yr
  • ruffle skirt56K/yr
  • femboy skirt30K/yr
  • black pleated skirt35K/yr

What reviews say buyers love and hate about Skort

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Size-Overall18%

The fit is quite snug

Comfort-Overall13%

So comfortable

Quality-Overall11%

Well made item

Material Quality7%

The material feels comfortable

Stretchability/Expandability/Elasticity7%

good stretch

What buyers complain about

50% of reviews
Size-Overall30%

incredibly short

Quality-Overall6%

Poor Quality

Advertised Vs Actual Product3%

Misleading

Material Quality2%

.also material feels cheap

Length2%

is an odd length

Skort return rate & reasons

Why buyers send it back, as a share of all return requests.

6.5%

Return rate

71%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
54%
2Length
15%
3Material Quality
8%
4Waist Fit
6%
5Quality-Overall
3%

Common Skort questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Skort 59/100 on Amazon United Kingdom — Worth a look. The niche generates £63K/yr across 272 tracked products. 1 of 137 products launched in the last 360 days are still selling. Search demand moved +81.2% over the last 90 days.
Search demand for Skort on Amazon United Kingdom peaks in Jun–Jul–Oct, where the busiest month runs 2.0× the quietest.