Skirt

Shoppers searched for this 3.6M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +55.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £175K a year.

Searches, last 12 months

3.6M

Growth, 90 days vs prior 90

+55.6%

Conversion, latest week

0.4%

Market size, estimated

£175Ka year

Peak month

October2.1× the quietest month

Top search term

womens skirts571K searches a year

Listings sell for £13.95 on average, from £2.44 to £37.20. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £13.95 that is £0 to £1K a year per listing.

Average price

£13.95under the $15 to $100 sweet spot

Price range

£2.44–£37.20

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

6.6%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #236 within Activewear. It carries 706 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

97%

Out of stock, average day

5.1%

Average rank

#236in Activewear

Average rating

4.23 starsAmazon United Kingdom average 4.36 stars

Average reviews

706per listing

Listings tracked

457

200 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

200

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months