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Skiing Accessories

Fail

Shoppers spend only $0 a year here, so Skiing Accessories is a Fail.

Flapen Score
39
39 / 100
Ranks 1,992 of 2,461 Fashion niches · −9 vs the category median of 48
Market size
£0/yr129K searches / yr
90-day growth
-96.5%search demand this quarter
Competition
50%top-5 click share · 21 brands · 77 sellers

Flapen Score

Skiing Accessories against its category

The dotted line is the Fashion average. Past it, Skiing Accessories is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Skiing Accessories market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Skiing Accessories 129K times last year and spent an estimated £0. The top 5 brands take 56% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -96.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
-96.5%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Peak month
December218.2× the quietest month
Top search term
skiing accessories52K searches a year

02 · Price

A sale here is worth £15.45.

Listings sell for £15.45 on average, from £2.75 to £60.30. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £15.45 that is £0 to £2K a year per listing.

Average price
£15.45inside the $15 to $100 sweet spot
Price range
£2.75–£60.30
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #480 within Accessories. It carries 4,382 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
96%
Out of stock, average day
11.1%
Average rank
#480in Accessories
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,382per listing
Listings tracked
24

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Skiing Accessories products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

£0£0£0£0£0101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

77

Top-5 brand share

56%

Top 20: 100%

Top-5 click share

50%

Top 20: 94%

Open market

37%

  • Soxy14%
  • NIKE13%
  • Cienfy12%
  • ROCKBROS9%
  • LONGKING8%
  • Bonjour6%

Demand

Skiing Accessories search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 218.2×

Search terms

Top Skiing Accessories search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • skiing accessories52K/yr
  • ski accessories for men22K/yr
  • ski accessories36K/yr
  • ski accessories for women15K/yr
  • snowboarding accessories5K/yr

Reviews and returns

What reviews say buyers love and hate about Skiing Accessories

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall36%−0.26

too small

very long

too tight

Thickness8%−0.04

Just far too thin

Much thinner than I thought they would be

Very thin definitely not good for winter i did think it was cheap for what is it

Quality-Overall5%+0.62

Poor quality

Not great quality

Comfort-Overall3%+0.76

Not that comfortable when sitting down as it's a bit firm

is difficult to make it comfortable

Warmth2%+1.18

If you like your chin warm then this is not for you

If youre expecting it to be massively warm it likely will not be

Love

Quality-Overall19%+0.62

Excellent product

They appear well made

Good quality socks

Warmth13%+1.18

Keep warm

The socks are warm

Very warm

Value For Money12%+0.26

Good for the price

Excellent value for money

Good value for money

Size-Overall12%−0.26

Nice and snug

Amazing fit

The fit is snug

Comfort-Overall9%+0.76

Comfy and warm

comfortable to wear

kept my ride comfortable

Return

1.4% Return rate 72% Fixable by listing

Size-Overall58%▇▇▇▆██

too small

very long

too tight

Quality-Overall6%█▆▇▇▇▂

Poor quality

Not great quality

Thin4%█▄▇▃▁▆

thin

Comfort-Overall4%▃▅▆█▁▁

Not that comfortable when sitting down as it's a bit firm

is difficult to make it comfortable

Material Quality4%▂▃▃▂▄█

FAQ

Common Skiing Accessories questions

Answered from the same tracked data.