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Skibidi Toilet

Fail

The top 5 brands take 100% of clicks, so Skibidi Toilet is a Fail.

Flapen Score
44
44 / 100
Ranks 1,609 of 2,461 Fashion niches · −4 vs the category median of 48
Market size
£65K/yr204K searches / yr
90-day growth
-27.6%search demand this quarter
Competition
35%top-5 click share · 5 brands · 107 sellers

Flapen Score

Skibidi Toilet against its category

The dotted line is the Fashion average. Past it, Skibidi Toilet is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Skibidi Toilet market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Skibidi Toilet 204K times last year and spent an estimated £65K. All 5 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months
204K
Growth, 90 days vs prior 90
-27.6%
Conversion, latest week
2.2%
Market size, estimated
£65Ka year
Peak month
December5.3× the quietest month
Top search term
skibidi toilet101K searches a year

02 · Price

A sale here is worth £14.41.

Listings sell for £14.41 on average, from £4.30 to £58.77. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £14.41 that is £1K to £4K a year per listing.

Average price
£14.41under the $15 to $100 sweet spot
Price range
£4.30–£58.77
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£1K–£4K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #1,063 within Boys. It carries 100 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
88%
Out of stock, average day
4.1%
Average rank
#1,063in Boys
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
100per listing
Listings tracked
41

04 · Newcomers

3 of last year's 27 launches cleared the first-year sales bar.

27 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
27
Successful launches
3Amazon's first-year sales bar
Average brand age
31 months

Products

Top Skibidi Toilet products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.

£0£1K£3K£4K£5K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)7 products missing review or click data not plotted

Brands

5 falling

Sellers

107

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

35%

Top 20: 81%

Open market

0%

  • SKIBIDI TOILET90%
  • OSDUE4%
  • Funko4%
  • shumintaojin2%
  • Gensly1%

Demand

Skibidi Toilet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.3×

Search terms

Top Skibidi Toilet search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • skibidi toilet101K/yr
  • skibidi toilet toys55K/yr
  • skibidi toilet plush17K/yr
  • skibidi12K/yr
  • skibidi toilet figures9K/yr
  • skibbidi toilet toys5K/yr
  • skibidi toilet mystery box5K/yr

Reviews and returns

What reviews say buyers love and hate about Skibidi Toilet

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
44%of negative reviews mention “Value For Money”
0.5%of orders come back
“Not much in it for the price quite disappointed”
A buyer, on “Value For Money”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Skibidi Toilet questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data